Zain KSA recently concluded its sponsorship as a social media partner of ArabNet Riyadh 2013 forum activities, which was held for the second year in a row at The Four Season Hotel in Riyadh.

The company confirmed that the recent significant role of social media, the increased numbers of youth using them, and the forum’s focus on young entrepreneurs and their experiences motivated the company to focus its efforts on having an effective presence in social media, in addition to contributing in the influential meetings and events of this field.

Zain KSA also noted that the forum, which hosts a group of international and local experts, is considered one of the most important events that focus on emerging entrepreneurial companies. The forum shed light on the developing digital businesses in the Kingdom and the Arab world as a whole. It also discussed the Arabic content on the web and ways to develop it, in addition to making use of the digital applications in emerging businesses.

Zain’s participation in the forum for the second year in a row comes as part of its strategy to promote its role in social media in light of the public’s increased interest in them, and the growing local and Arabian content on the web. The company also confirmed that it has sought to make the most of the forum to enhance the experience of participants, by allowing them to try the 4G/LTE services, on the company’s platform in the forum exhibition.

It is worth noting that Zain KSA stressed its commitment to promote its communication and social roles, by always interacting with its followers and communicating directly with the subscribers to provide services to them directly through the following accounts on social media (Facebook: Zain KSA) (Twitter: @ ZainKSA).