Gulf Air unveils new loyalty program card

Gulf Air, the national carrier of Bahrain, has launched a new, premium, black tier Falconflyer loyalty program card — introducing a host of new benefits for its most elite level of frequent flyer program members and supplementing the program’s existing blue, silver and gold loyalty program tiers.
The black tier Falconflyer card will give cardholders, during its two-year validity period, access to a superior and exclusive range of benefits, including 25 kg excess baggage allowance, complimentary upgrades to Falcon gold class and no redemption charges for cancellations or booking changes. Additionally, the black card comes with the unique one-off ability to allow members to offer a selected person with a complimentary Falconflyer gold tier card.
Gulf Air Acting Chief Commercial Officer Ahmed Janahi said: “We are delighted today to launch this new initiative, a premium membership level that not only rewards our valued Gulf Air Falconflyers for their loyalty but also gives the airline’s premium fliers access to premium rewards.”
Gulf Air Senior Manager Customer Experience Kavita S. Al-Jassim, commented: “At Gulf Air we embrace a loyalty mindset company-wide – not only for our workforce but also our passengers. Accordingly, we are delighted to recognize some of our most loyal members tonight and reward not only their commitment to Bahrain’s national carrier but that of other frequent travelers. We are looking forward to their positive feedback on our newest black tier Falconflyer card.”
Gulf Air’s Falconflyer loyalty program, pioneered by the airline two decades ago, boasts over a million members across 100 countries around the globe. The airline’s premium members, eligible for the new black card will receive them over the coming weeks.