And So To Bed, a renowned English brand known to unite both contemporary and classic premium bedroom furniture designs, recently held a special and inspirational evening with selected VIP guests at its newly opened Alshaya Home showroom in Riyadh.

Hosted by And So To Bed’s brand representatives and bedroom decor experts, the VIP evening was a grand and private affair to enlighten the guests with the brand experts knowledge who worked with the audience to help craft them the finest sleep experience surrounded by nothing but luxury.

Commenting on the VIP event and its successful outcome, Henrik Christiansen, COO of Alshaya Trading Company, said: “And So To Bed’s brand experts are the most experienced around, with an encyclopedic knowledge of classic and contemporary works in the realm of bedroom furniture and décor. The personal shopping session witnessed an array of topics of relevant interest to some of the most discerning ladies in town while showcasing the brand’s most dazzling range of British designed beds and bedroom accessories.”

The event aimed to also educate and inform the guests on how bedrooms’ is an integral part of one’s life and how relevant the space can be to a person’s wellness.

The brand experts highlighted the importance quality of sleep while VI-Spring mattress experts shared valuable knowledge on how sleeping on the right mattress type can impact a person’s bone health.

The evening also occasioned one-on-one discussions with And So To Bed’s team showcasing some of the most premium and bespoke collection of the year.

Available only from Alshaya Home in Saudi Arabia, And So To Bed was Alshaya Trading’s first venture into home furnishings and first became available in the Middle East in 2004.

The splendid showroom showcases a dazzling range of British-designed wood, iron, brass and leather beds, along with a full complement of mattresses, bed linen and bedroom accessories.

People can visit And So To Bed in the Alshaya Home flagship store on Tahlia St., Jeddah, in the Al Haddab Center, at Alshaya Home in Riyadh at the Prestige Center on Takhassusi Street.