SpecialTech, digital brands lead top ten influence list in Saudi Arabia
- The survey, compiled by Paris-based global market research and consultancy firm Ipsos, studied the influence of 120 national, regional and international brands in the Kingdom
- Top ten most influential are Samsung, WhatsApp, Google, Youtube, Saudi Telecom Company, dairy company Almarai, Apple, Facebook, Al-Rajhi Bank and online shopping platform Noon