DUBAI, 27 February 2007 — Sony Gulf yesterday unveiled its VAIO L Series, the VGC-LA38G. Boasting a form and shape that has never been seen before, the VAIO L Series is a first-of-its-kind home mobile Panel PC that epitomizes cutting-edge style and functionality. Guaranteed to appeal to consumers with personality and a sense of style, the VAIO L Series architecture sees an intricate balance of form and function. The VGC-LA38G features a floating design, which fits for any type of interiors. The polycarbonate frame contributes not only to the sleek transparent frame of the VAIO L but also provides a chassis with light, strong and durable characteristics.
ASDA’A Bags GEMAS Award
Arab News
DUBAI — Regional public relations consultancy ASDA’A dominated the Public Relations category of the 2007 GMR Effectiveness in Marketing Awards (GEMAS) held recently in Dubai, earning recognition for its work on two of the Middle East’s most prestigious brands — Emaar Properties and the BBC World Service. ASDA’A, the largest independent public relations agency in the Middle East, snapped up two awards for its work on the record-breaking Emaar Economic City Initial Public Offering (IPO) in Saudi Arabia last year, and its successful campaign to revitalize the BBC Arabic radio service across the Middle East.