Rubaiyat spreads out Frette’s new collection

Rubaiyat Modern Luxury has launched its new 2013 collection of the famous Italian luxury linens, Frette, in both Jeddah and Riyadh.
VIPs, interior designers, architects and the media attended the launch event.
The new collection includes new design on embroidered Jacquard linens and cotton satin quilts, towels and a choice of new colors enlivens all of the season-to-season lines.
Frette products are — a must have — by leading families in Saudi Arabia, Britain and large number of high-profile VIPs from all around the world.
Due to its level of high quality materials used, and extreme attention to details, Frette Remains to be to world’s most luxury bed linens ever.
Riccardo Ronconi, Frette regional director of sales, commented: “Many people have asked me around the world about Frette’s secret of success. Frette is the spirit and passion of our employees who pay high attention to detail to all of their pieces.”
Ronconi said: “Our products can be washed more than 10,000 times without any damages, and we guarantee it.”
Frette is an Italian textile company known for its luxury linens.
It was established in 1860 in Grenoble, France but relocated to Concorezzo, Italy, in 1865.
The company sells products to both individuals and hospitality clientele.
It has many locations around the world.
Frette has more than 200 branches around the world with its headquarters in Monza, Italy.