In line with its aggressive expansion strategy, Al Bandar International House for Trading Co., one of the largest retail conglomerates in the Kingdom recently inaugurated 15 new outlets in a single day adding a total of 209,529 sq ft of retail space to its portfolio. Of the 15 outlets opened on June 13, 2012, 8 were at the Al Qasr Mall, Riyadh and the rest at Garden Mall, Hail taking the total store count to 545 across the Kingdom.

Currently, Al Bandar Trading operates in 36 cities with regional headquarters in Riyadh, Jeddah and AlKhobar and employs over 10,000 employees across the Kingdom. As per SAGIA (Saudi Arabian General Investment Authority) report published on Jan 26, 2011, Al Bandar Trading drew the highest inflow of FDI in the country in terms of Trade and with the launch of these new outlets; it is set to scale even greater heights.

Speaking at the event at Riyadh, Ravi Krishnan, COO, Central Region, said “Keeping in mind the overwhelming response from our existing stores, we are steadily increasing our stores in the region. Today, we are delighted to open 15 branded stores in a single day and through these new outlets we aim to serve our customers even better while maintaining our high international standards and friendly customer ambience. At Bandar Trading, we believe in “creating exceptional value” and with every store launch we strive to grow closer to our customers and create delightful experiences”.

Buoyed by growth in the retail industry and considering the different requirements of the region, the company launched branded outlets of Centrepoint, Citymax, ICONIC, New Look, Koton, Bossini, Carpisa, & Shoexpress at Al Qasr Mall, Riyadh and simultaneously inaugurated outlets of Home Centre, ICONIC, Splash, Babyshop, Citymax, Lifestyle & Shoexpress at Garden Mall, Hail.

Among the outlets inaugurated, the Centrepoint at Al Qasr Mall is the 52nd Centrepoint outlet in the Kingdom and it is a one stop shopping destination that houses Babyshop, Splash, Lifestyle, Shoe Mart and Beautybay under one roof. Centrepoint has been designed to reflect the dynamism and diversity of the brands it represents and to leverage their brand equity and appeal. The most visible benefit of this convergence has been an enhanced design and a stimulating shopping experience for consumers. Centrepoint offers the same great value for money in a visually exciting destination for the whole family. It is shaping consumer perceptions, increasing brand worth and fueling future growth for the company in the mid market retail section.