JEDDAH, 8 February 2007 — Abdul LatIf Jameel Co. Ltd., Toyota dealer in the Kingdom, announced that it will support and sponsor all the participants from Hail region who will drive Toyota Land Cruiser for the 2007 Hail Rally starting tomorrow.
Mohammad Bahassan, spokesman of Toyota, announced that the company assures its support and developing plans for youth programs and this support will make it one of the most successful agents in this championship discovering new champions in the world of motor sport.
In fact, Toyota has many programs that services youth in various directions. In the 2006 event the winners from the Hail region took home cash prizes. For this year the first place winner will receive SR50,000, the second and third place winners SR35,000 each. The winners from 4th to 10th will receive SR20,000 and from 11th to 20th SR10,000 SR. All competitors to drive Toyota Land cruiser will be each given an incentive cash of SR5,000.
Mohammad Bahassan, after the official announcing of drivers sponsorship program, expressed his happiness and is expecting good results since there are a lot of skillful drivers entered in the event.
“Toyota keenly followed the victories of those champions in the previous rally and their achievements duly noted. We found that it is necessary to support them in order to urge them to exert more efforts,” Bahassan said.
“The sponsorship of ALJ for motor sport in the Kingdom continued for more than 15 years for champions that participated outside the country in many races. Now they support champions inside the country in a big way.”
“ALJ assures that Toyota became the symbol of motorsport for youth in Saudi Arabia that is to say in every event you can find Toyota, not only with its sponsor or support but also with its cars and its rally teams. The sponsorship and support of Toyota enjoy a wide range in the kingdom and all over the world starting from the ME championships up to F-1. Hail rally is a new chance as a motorsport event in which ALJ Co. Ltd. will assure its obligation towards the development of this sport according to its plans for youth,” he said.
“ We will be there strongly and effectively to share in the success of this event .There is no doubt that this event is an international one that there will be a lot of participants from inside and outside the Kingdom and every person should contribute in its success. No one can deny that the FIA agreement of this event will act as a turning point of motorsport in the Kingdom,” Bahassan added. The Toyota support was chief in the success of every motorsport event. That is clear from the beginning when it started to support the international rally driver Abdullah Bakhashab who started his championships in the Middle East and the internationals rallies that he participated for several years. Further informations can be obtained from Abdullah Bakhashab Est. – P.R Department on Tel: 02-6520360 or Fax: 02-6520310.
