SHARJAH, 25 May 2007 — More than 200 leading companies representing Italy’s furniture, furnishing, interior décor, food, and fashion industries, are all set to participate in the fourth Italian Lifestyle in the Emirates exhibition at Expo Center Sharjah on May 29-June 1.
Exhibitors at this year’s event have been categorized in to different groups based on their product profiles.
A total of 80 interior décor companies, mainly aimed at the regional contracting sector, will display a wide range of furniture and furnishings including home accessories, bathroom fittings, sanitary ware, kitchen fittings and equipment, windows and doors, flooring material, ceramic products and accessories, wooden products, metallic and compound materials, and lighting equipment.
The Italian small and medium enterprises, particularly those engaged in the manufacturing of interior décor products and home fittings and accessories are seeking to form alliances with Middle East-based companies due to the region’s booming construction industry.
“The Italian Lifestyle in the Emirates Exhibition is Italy’s only comprehensive trade event in the region,” said Saif Al-Midfa, director general, Expo Center Sharjah.
“The exhibition has over the years established itself as the region’s only sourcing platform for authentic Italian goods and services.”
“This year, it is aimed at meeting the complete needs of the regional contracting sector for home décor products that includes furniture and furnishings, and home fittings and accessories among others. The other focus areas of the event are food and fashion,” he added.
The exhibition is jointly organized by the Italian Trade Commission in Dubai, Artex, the Italian Industry & Commerce office in the UAE, and Expo Center Sharjah, with the support of ACARI, Italian Ministry of International Commerce, CNA, Confartigianato, and the Sharjah Chamber of Commerce and Industry (SCCI).