RIYADH, 5 July 2007 — Mobily has launched a new promotion on its international calls over the weekends, on the favorite number. The new promotion will last for a month, starting July 5, and is considered as the most aggressive discount ever in the history of Saudi telecom. “Our customers have been enjoying the best rate of international calls and with this promotion, rates will be even lower and customers will continue to enjoy it during summer,” said Khalid Al-Kaf, Mobily CEO.

This promotion is part of the summer program, which includes a roaming promotion and a promotion on the prepaid packages where customers get SR75 extra credit and 75 free SMS. “We are committed, as promised earlier, to offer the most competitive rates for our customer in the prepaid and postpaid bundles,” Al-Kaf added.

Mobily claims to be offering the most competitive international pricing for both prepaid and postpaid customers. This promotion will cover all countries and will last until Aug. 3.