Concord has unveiled its new Impresario for men and women in 18 ct rose gold and stainless steel. This is stated to be in with its name drawn from the Italian word impresa, meaning an enterprise or undertaking.

“The Impresario pays tribute to those men and women around the globe who are an inspiration to others: leaders, visionaries and entrepreneurs,” the company stated.

In early Egyptian civilization, the falcon represented the word for guide, while in the sport of hunting with falcons — closely associated with nobility — this imposing bird embodies keen vision, boldness and speed.

Such powerful symbolism was a natural choice to illustrate the nature of the Impresario. Epitomizing liberty, freedom and victory, this noble bird depicts the visionary power and determination of those for whom this character-filled timepiece was designed.

First introduced in 1998, in 2016, the Impresario makes a comeback as this season’s key innovation for the brand.

“Perpetuating Concord’s rich heritage of watchmaking tradition, the relaunch of the Impresario marks the third pillar to be released as part of the brand’s strong heritage product strategy, bringing this formerly great collection once again into the spotlight of contemporary watchmaking, the company added.

Offered in a 41 mm dial for men and a 32 mm counterpart for ladies and distinguished by its coin-edged finish, the Impresario boasts the only round case in the Concord collections.

Cases on both these pieces come in 18 ct rose gold and stainless steel, their roundness offset by stainless steel bracelets with rose gold-plated links.

A silver-toned dial with date window at 3 o’clock on the men’s Impresario is matched by a corresponding white mother-of-pearl option on the ladies’ version. On the latter, trademark Concord elegance strikes again with the addition of 48 perfect diamonds on the dial and 96 on the bracelet.