Private-sector jobs for Saudi women up by 145%

A women-only workplace in Saudi Arabia. (Photo courtesy: General Electric)
Updated 24 March 2017

Private-sector jobs for Saudi women up by 145%

JEDDAH: The number of private-sector Saudi female employees registered at the General Organization for Social Insurance (GOSI) reached 496,800 by the end of the third quarter of 2016.
This marks a 144.62 percent increase from the 203,088 jobs that were occupied by the end of 2012.
The number of private-sector jobs available to Saudi women represented 12 percent of private-sector jobs for Saudis, rising to 30 percent by the end of 2016, according to GOSI’s statistics.
Female employment grew 4.1 percent during the third quarter of 2016, compared to the same period in the previous year, GOSI reports showed.
About 40 percent of the jobs are based in Riyadh, where 203,600 jobs are available, followed by Makkah province with 21.5 percent, or 106,800 jobs. The Eastern Province is third with 11.4 percent, or 56,400 jobs.
Jazan has shown the most growth, as the number of such jobs rose by 19 percent.
However, prominent businesswoman Lama Al-Sulaiman told Arab News that women seeking employment still face serious obstacles, including transportation and a lack of day-care centers.
“The rate of employing women… is concentrated in small jobs,” she said, adding that the annual percentage increase of employed women should be raised.
The number of unemployed women in Saudi Arabia reached 439,600 by the end of the third quarter of 2016, representing 34.5 percent of the total percentage of unemployed people in the country. Total employment stands at 12.1 percent.
Saudi Arabia plans to increase the number of women in the workforce from 23 percent to 28 percent, and decrease the unemployment rate to 9 percent by 2020.


Startup of the Week: Wayakit, the biotech firm helping travelers beat odors and stains

Updated 9 min 36 sec ago

Startup of the Week: Wayakit, the biotech firm helping travelers beat odors and stains

  • Wayakit leaves the clothes clean and fresh again

JEDDAH: Wayakit is a biotechnology start-up incubated by King Abdullah University of Science and Technology (KAUST).

KAUST Ph.D students Sandra Medina and Luisa Javier are avid travelers who have come up with a pocket-sized product that deals with both odors and stains on fabrics, leaving the cloths clean and fresh again.

Wayakit is also gentler on fabrics because traditional laundry eventually damages them, said Javier, who first moved to Saudi Arabia from Mexico ten years ago.

Her business partner, Sandra Medina, who came from Colombia to study at KAUST, explained to Arab News how Wayakit works. “You just spray the smelly area twice and you’re good to go. In the case of stains, you spray twice and then pat dry it with a tissue and it will disappear,” she said.

The idea for the product came during a trip for a conference two years ago when the travelers realized their luggage was lost “We had to present with our dirty, seven-hours’ flight clothes,” Javier told Arab News.

“We started looking into the possibility then, because there’s not a proper solution to doing laundry while traveling,” she said.

 

They decided they needed to come up with a product that was not pricey, was easy to carry, and did the job by removing stains and bad odors “on-the-go.”

 

 

The duo began by interviewing more than 100 travelers of 23 different nationalities to find out if this was a common issue that travelers struggled with.

 

“From the Entrepreneurship Center at KAUST, we learned the importance of listening first to the customers before designing any product,” said Medina. From these interviews, Wayakit team got the product requirements and then moved into the lab to start working on the formulation of Wayakit. “The amazing facilities and labs in KAUST helped us to speed up the creation of our first prototype. After this, the same KAUST community was the people who first tried Wayakit and gave us feedback. “In KAUST we do not only have state-of-the-art labs, but also a whole entrepreneurial ecosystem,” Medina added.

Wayakit is different from its competitors in that it contains no toxic chemicals, and covers a broader spectrum in covering stains — it is two products in one. It also contains anti-bacterial properties, acting as a sanitizer that “removes all the stains that occur on a day-to-day basis as well as being an odor remover,” Javier said.

The pair went for a biotechnology-based formula that excluded the usage of oxidizers and focused on more organic compounds. “Even the anti-bacterial properties are not toxic as we incorporated these in an environmentally friendly formulation,” she said.

The Wayakit founders had to rigorously test their product, dealing with different types of sweat and stains to perfect their spray. “We had to give testers to travelers to try it out and had to listen to their feedback, then went back to the lab to improve it, in order to make sure the product was as promised.”

Medina said KAUST’s mentorship had also helped their company to develop. “KAUST for us is a catalyst of entrepreneurship and has given us a lot of room to grow our start-up Wayakit,” she said.

KAUST helped Wayakit by giving the advice and support from the start. From entrepreneurial courses to teaching the concepts of building a brand, KAUST encouraged Wayakit to grow from a scientific outlook and helped the founders to better understand the customer.

“As foreigners, it was difficult for us to understand the logistics and procurement of shipping and importing here in Saudi Arabia. KAUST has helped us to face that hurdle in order to be able to reach all our clients in the MENA region and worldwide,” Medina said. “Beyond helping travellers, our mission is to change the way how laundry is commonly done. We found a way to effectively wash clothes reducing water and energy consumption,” Javier said. 

Wayakit has recently began selling in Jeddah’s Homegrown Market, chosen because it is “a Middle Eastern brand store with unique ambience,” said Medina.