Saudi woman’s dream takes shape in the form of a black and yellow Mustang

Sahar Nasseif gestures next to her Mustang. AN photo by Huda Bashatah
Updated 11 July 2018

Saudi woman’s dream takes shape in the form of a black and yellow Mustang

  • The ford Mustang is a great vehicle because it’s been around for five decades and it has inspired people
  • Today we stand here with her very own vehicle, the 2018 model

JEDDAH: Ever since Sahar Nasseif’s trip to the US, she wanted a Ford Mustang — and her dream car was handed to her at Al-Jazira Vehicles Agencies Co.
Sahar Nasseif, a retired English literature lecturer, and her family came along to celebrate this event.
“I was in Orlando and everywhere I went I saw the Mustang on the roads and in the parking lots,” Sahar told Arab News.
“When I came back the royal decree was out. I found out when my son called me and said ‘Mom, you can drive now.’ At first I said ‘Don’t be silly.’
“After that I was jumping up and down with happiness.”
Sahar was very particular about the car she wanted: A black and yellow convertible Mustang, the yellow and black symbolizing her favorite football team, Al-Ittihad. Later the official Ford handle followed her on Twitter and was able to make her dream come true, as they promised publicly in a tweet.
On July 9, in the handover ceremony, Sue Nigoghossian, the general manager for Ford communications, did the honors of handing the car over to Sahar.
“When the royal decree was issued, we heard Sahar in the news mentioning that now she would buy her dream car, a black and yellow Mustang, so it was only natural for us to give it to her. Today we stand here with her very own vehicle, the 2018 model,” Nigoghossian said.
“The ford Mustang is a great vehicle because it’s been around for five decades and it has inspired people. Everybody loves a Mustang.”


Saudi trade summit takes place in Riyadh

Updated 16 November 2019

Saudi trade summit takes place in Riyadh

  • The summit was founded in 2013 to bridge the gap between CFOs and financial institutions
  • The high-profile event provided a platform to bring together CEOs, presidents, chairmen, group CFOs, finance and treasury heads and thriving government agencies in the Kingdom

RIYADH: The 7th Annual Saudi Trade Finance (STF) Summit took place recently in Riyadh, with the slogan “Enabling the Kingdom’s vision for a better future.”
The high-profile event provided a platform to bring together CEOs, presidents, chairmen, group CFOs, finance and treasury heads and thriving government agencies in the Kingdom to open up thought-provoking panels on current trends, challenges and opportunities in the finance sector.
The summit was founded in 2013 to bridge the gap between CFOs and financial institutions, and this year the General Authority for Small and Medium Enterprises (Monshaat) organized, supported, developed and sponsored the small and medium enterprise (SME) sector.
Monshaat, as a supporting partner of STF, told Arab News: “The efforts of Monshaat in the finance sector is verified into four categories dedicated to small and medium enterprises: Recovery initiative, finance portal, bold investment, and indirect lending with a total budget of approximately SR11.4 billion ($3.039 billion) distributed among them.
“An example of one portal is the finance portal matrix, that brings together entrepreneurs and owners of SMEs looking for financing, allow them to choose appropriate financing and connect them to 20 financing bodies including banks, finance companies and investment companies.”
The STF Summit’s informative conference sessions and unparalleled networking opportunities this year have emphasized the diversification of the economy to empower financial institutions and corporates in achieving the Kingdom’s Vision 2030 Program through sustainable growth.