Coca-Cannabis? Coke analyzing cannabis in wellness drinks

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In this file photo taken on April 19, 2017 a marijuana plant is seen in a greenhouse in Mendocino County, California. (AFP)
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In this April 24, 2018, file photo, the first rendering from hemp plants extracted from a super critical CO2 extraction device on its' way to becoming fully refined CBD oil spurts into a large beaker at New Earth Biosciences in Salem, Ore. (AP)
Updated 18 September 2018

Coca-Cannabis? Coke analyzing cannabis in wellness drinks

  • Coke’s interest is another indication of the growing acceptance of cannabis by established companies and of the importance of Canada to the development of those businesses
  • Coca Cola’s statement shows the company has learned from its past missteps picking up on new drink trends

WASHINGTON: The Coca-Cola Company said Monday it is “closely watching” the expanding use of a cannabis element in drinks, another sign cannabis and cannabis-infused products are getting more acceptance in mainstream culture and a harder look from long-established pillars of American business.
The statement came after reports the beverage giant was in talks with a Canadian cannabis company to create a health drink infused with cannabidiol, a naturally occurring non-psychoactive compound derived from the cannabis plant. Shares of the company, Aurora Cannabis Inc., closed up nearly 17 percent on the Toronto Stock Exchange after the report.
Spokespeople for the companies declined to comment on the report but acknowledged their interest in that segment of the cannabis market.
Cannabidiol, or CBD, does not produce the high commonly associated with marijuana. It is believed by many to have anti-inflammation and pain-relieving properties, and numerous CBD-infused products have emerged recently.
Aurora spokeswoman Heather MacGregor said her company “has expressed specific interest in the infused-beverage space and we intend to enter that market.”
A Coke spokesman said the beverage giant has made no such decision.
“Along with many others in the beverage industry, we are closely watching the growth of non-psychoactive CBD as an ingredient in functional wellness beverages around the world. The space is evolving quickly,” Coke spokesman Kent Landers said.
Coke’s interest is another indication of the growing acceptance of cannabis by established companies and of the importance of Canada to the development of those businesses. Marijuana becomes legal across Canada on Oct. 17. Cannabis companies from the US — where marijuana remains illegal at the federal level — have flocked to Canada to raise funds and establish businesses there.
American companies interested in making a play in the cannabis space can try things out in Canada without risking doing something illegal at home.
Constellation Brands, a giant spirits company that counts Corona beer among its labels, bought a multibillion-dollar minority stake in Canopy Growth, a Canadian medical marijuana producer.
Coca Cola’s statement shows the company has learned from its past missteps picking up on new drink trends, said Ali Dibadj, a senior analyst at AllianceBernstein with an expertise in US beverage and snack food companies.
“The company has been caught flat-footed in the past in not keeping up with trends in beverages. They missed the energy drink phenomenon, they missed — and then had to buy into — the functional waters like Vitamin Water and coffee,” Dibadj said. “I think what they’re saying is what they should be saying on this very new and emerging beverage.”
But testing the waters of cannabis-themed drinks could backfire, he said. Many Americans aren’t intimately familiar with the cannabis plant and might not understand that CBD has no psychoactive properties.
Hemp and marijuana are both cannabis plants, and both contain CBD, which can be extracted as an oil that can be added to everything from dog food to hand lotion to drinks.
“I think you have to be very, very careful with this as a large brand. There are different viewpoints on a product category, and you don’t want to offend too much,” Dibadj said. “You don’t want to be too far ahead on any curve.”


Tulips from Amsterdam? A blooming scam, says new probe

This file photo taken on March 6, 2003 shows bulbs at the flower market in Amsterdam. (AFP)
Updated 16 October 2019

Tulips from Amsterdam? A blooming scam, says new probe

  • Tulip bulbs should only be sold between August to December and planted before the start of the (northern hemisphere) winter, in order for the flowers to bloom in spring

THE HAGUE: Tourists are being ripped off at Amsterdam’s famous flower market, with just one percent of all bulbs sold at the floating bazaar ever producing a blossom, investigators said Tuesday.
A probe commissioned by the Dutch capital’s municipality and tulip growers also found that often only one flower resembled the pictures on the packaging like color, and that there were fewer bulbs than advertised.
“The probe showed that there is chronic deception of consumers,” at the sale of tulip bulbs at the flower market, the Royal General Bulb Growers’ Association (KAVB) said.
“Millions of tourists and day-trippers are being duped,” KAVB chairman Rene le Clercq said in a statement.
Amsterdam and the KAVB have now referred the matter to the Dutch consumer watchdog.
The Amsterdam flower market is one of the city’s most famous landmarks and dates from around 1862, when flower sellers sailed their barges up the Amstel River and moored them in the “Singel” to sell their goods.
Its fame inspired the popular song “Tulips from Amsterdam,” best known for a 1958 version by British entertainer Max Bygraves.
Today the market comprises of a number of fixed barges with little greenhouses on top. Vendors not only sell tulip bulbs but also narcissus, snowdrops, carnations, violets, peonies and orchids.
But of 1,363 bulbs bought from the Singel and then planted, just 14 actually bloomed, the investigation said.
Investigators found a similar problem along the so-called “flower bulb boulevard” in Lisse, a bulb-field town south of Amsterdam where the famous Keukenhof gardens are also situated.
Since first imported from the Ottoman Empire 400 years ago, tulips “have become our national symbol and the bulb industry a main player in the Dutch economy,” said Le Clercq.
But the “deception about the tulip bulbs is a problem that has been existing for the past 20 years,” he added.

The victims are often tourists, KAVB director Andre Hoogendijk said.
“A tourist who buys a bad bulb is not likely to come back,” he told Amsterdam’s local AT5 news channel.
Vendors at the market told AT5 that complaints were known.
“There are indeed stalls here that sell rubbish. That is to everyone’s disadvantage, because it portrays the whole flower market in a bad light,” one unidentified vendor said.
But a spokesperson for the City of Amsterdam said that all vendors were being investigated “and that the results are shocking.”
“So to say that it is only a few stalls is not true,” the spokesperson told AFP in an email.
The probe took place earlier in the year during springtime, the spokesperson said.
“The issue is that you shouldn’t even sell tulip bulbs during the spring. No decent florist shop in Holland does that.”
Tulip bulbs should only be sold between August to December and planted before the start of the (northern hemisphere) winter, in order for the flowers to bloom in spring.