Saudi festival seasons for Taif and Al-Soudah launched at the double

Saudi festival seasons for Taif and Al-Soudah launched at the double
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SCTH officials say that events being lined up for the Taif and Al-Soudah seasons are part of coordinated efforts between the public and private sectors. (SPA)
Saudi festival seasons for Taif and Al-Soudah launched at the double
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SCTH officials say that events being lined up for the Taif and Al-Soudah seasons are part of coordinated efforts between the public and private sectors. (SPA)
Updated 07 July 2019

Saudi festival seasons for Taif and Al-Soudah launched at the double

Saudi festival seasons for Taif and Al-Soudah launched at the double
  • The project aims to highlight the diverse cultural, historical, artistic and natural attractions of the Kingdom

RIYADH: Organizers of a major Saudi initiative aimed at boosting tourism through a nationwide program of festivals are to launch two simultaneous seasons of events for August.

The Saudi Commission for Tourism and National Heritage (SCTH) announced it would run the Taif and Al-Soudah seasons in the Asir region in tandem next month.

The ambitious 2019 Saudi Seasons initiative, the first of its kind in the region, was launched in February and includes 11 tourist seasons covering most of the Kingdom.

Linked to the Saudi Vision 2030 reform plan, the project is aimed at highlighting the diverse cultural, historical, artistic and natural attractions of the Kingdom in a bid to further promote the country as a domestic and international tourist destination.

Not only are the Saudi Seasons designed to increase tourist spending in the Kingdom, they also aim to provide thousands of temporary and permanent jobs in the sector while encouraging investment opportunities.

HIGHLIGHTS

• The SCTH announces it would run the Taif and Al-Soudah seasons in the Asir region in tandem next month.

• The project will further promote the country as a domestic and international tourist destination.

• The aim of Taif Season is to consolidate its stature as a top Arab destination by putting the area’s rich history and culture under the spotlight with a range of family entertainment and tourist events, organizers say.

• Other attractions will include the famous Souk Okaz Festival, with its literary, cultural, and artistic events, and popular poetry competition, as well as the Arab market which will be hosting several Middle Eastern countries for the first time.

SCTH officials said events being lined up for the Taif and Al-Soudah seasons were part of coordinated efforts between the public and private sectors.

The aim of Taif Season was to consolidate its stature as a top Arab destination by putting the area’s rich history and culture under the spotlight with a range of family entertainment and tourist events, organizers said. Taif’s mild climate during summer would also be an added bonus.

Other attractions will include the famous Souk Okaz Festival, with its literary, cultural, and artistic events, and popular poetry competition, as well as the Arab market which will be hosting several Middle Eastern countries for the first time.

The “Crown of the Camels” festival, celebrating traditional Arab civilization, will also form part of Taif Season, along with activities and events such as hiking, a rose and fruit festival, street art and theater plays.

Meanwhile, the area of Al-Soudah boasts natural beauty, ranging from forests to highlands, and unique heritage and cultural treasures.




SCTH officials say that events being lined up for the Taif and Al-Soudah seasons are part of coordinated efforts between the public and private sectors. (SPA)

Adventure activities

Various aeronautical and adventure sports activities, such as parachute jumping, will be taking place, in addition to artistic, lyrical and entertainment events.

Director of Taif Season, Noura Al-Akil, said: “We aim to grant Taif its natural title as an Arab resort, through these activities, by highlighting the historical heritage and remarkable cultural and artistic diversity, while also providing diverse activities that meet the aspirations of Saudi families, residents, guests and tourists.

“The concerted action among the public and private sectors and the community has been remarkable. The participation of Arab countries is providing an exceptional experience for visitors this year, to help re-establish Taif as the first tourist destination in the Kingdom,” she added.

Al-Soudah Season’s director, Hossam Al-Din bin Saleh Al-Madani, said: “The Al-Soudah Season comes within the framework and interest of the Kingdom’s wise leadership, by supporting the domestic tourism sector, entertainment and culture, raising the quality of life for citizens, and building a vibrant society, because of the important touristic components that characterize the Kingdom.”

He pointed out that the events calendar would be based on the area’s key features of nature, scenery, heritage, culture, adventure, sports and climate.

Al-Madani said the program would include a series of cultural, sporting and entertainment events, concerts, musical evenings, artistic and heritage shows, as well as quality new services in Al-Soudah parks, international luxury restaurants, and tours of the city and Abha.

The season’s events would put to the test improved infrastructure and services in Al-Soudah, added Al-Madani.

Taif and Al-Soudah seasons have their own dedicated social media accounts, in addition to the Saudi Seasons website. Details about upcoming events during the two festival periods will be revealed on the website over the coming days.


Timeless craft of cane carving sees Saudi statement pieces go global

Visitors to Saudi Arabia are constantly on the hunt for souvenirs such as swords, or canes. (Photos/Supplied)
Visitors to Saudi Arabia are constantly on the hunt for souvenirs such as swords, or canes. (Photos/Supplied)
Updated 22 June 2021

Timeless craft of cane carving sees Saudi statement pieces go global

Visitors to Saudi Arabia are constantly on the hunt for souvenirs such as swords, or canes. (Photos/Supplied)
  • Adel Al-Shehri turns handmade sidr pieces into online phenomenon using local talent, materials

MAKKAH: A young Saudi in the south of the Kingdom is bringing back the timeless craft of hand carving wooden canes with a new look to suit modern tastes, driving demand from Hajj pilgrims and online customers from around the world.

Walking canes have always been associated with the elderly and ill, and usually comprise simple designs that focus more on function rather than appearance.
That association has prompted Adel Al-Shehri to give the concept a new life by bringing back an old craft and turning canes into famous statement pieces used by Saudis.
Through his work, he can convey the cultural and historical essence of Saudi Arabia by engraving cultural designs on sidr wood.
Al-Shehri grew up in the southern mountain ranges of the Kingdom and uses the old indigenous tree to create unique intricately designed canes just as his forefathers once did.
The sidr tree, known as Christ’s thorn jujube, is an evergreen species that is a deep-rooted part of the culture. It can be used in medicine and also in the construction of canes and wooden objects found in many homes in the south of the Kingdom.

FASTFACT

The sidr tree, known as Christ’s thorn jujube, is an evergreen species that is a deep-rooted part of the culture. It can be used in medicine and also in the construction of canes and wooden objects found in many homes in the south of the Kingdom.

He told Arab News that he inherited from his ancestors a love of artifacts, such as shiny swords and jambiyas, a type of dagger with a curved blade. Growing up surrounded by architecture adorned in stones and wood, Al-Shehri said that he wanted to bring the rich history of design back using a product found right in his backyard.


“Visitors to Saudi Arabia are constantly on the hunt for souvenirs, swords, or canes. However, shipping swords is a real problem, because they are considered white weapons. Meanwhile, some items lose quality or are damaged during shipping. This is why I shifted my entire focus to making canes,” he added.
Al-Shehri said that while carrying out his Hajj pilgrimage, he used his cane as a “crutch,” engraving his name on it. Soon after, he decided to use the phrase “Made in Saudi Arabia” and focus on the Umrah and Hajj seasons to introduce the product as a souvenir that could be carried back home by pilgrims. Al-Shehri said that some Hajj institutions even reached out to give out his canes as gifts at the end of pilgrimage tours.

The canes I create are enough to stop importing canes that neither accentuate our identity nor highlight our intellectual and cultural message.

Adel Al-Shehri

He said that many people from across the world have requested their canes through Hajj institutions or on social media.
Most recently, he added, a German citizen requested four canes with different designs inspired by Saudi culture, but some customers request personalized canes or ones that are specifically customized to illustrate a memory.
Al-Shehri said that the canes he designs are delivered in handmade luxurious boxes that serve as a masterpiece to be displayed in a customer’s home. He described the cane as a “sign of prestige, warmth, and hospitality.”
The first thing that caught his attention as a child was how his family stores their ancient swords, guns, and jambiyas — all wrapped in ornate fabrics and stored in old boxes.

I inherited the love of artifacts from my ancestors.
Adel Al-Shehri

Al-Shehri had always wanted to put this heritage in the limelight and share it with other Saudi cities. The public’s broad praise of his initial work was the first building block in his dream toward producing his canes. He stressed that he often uses sidr wood for the canes because the diameter must be more than 40 centimeters.
For the wood fibers to grow, the sidr must also be dried for six months. “The handle is made from the core of sidr wood so that it could bear the grafting, which sometimes may reach a thousand grafts inside,” Al-Shehri said. With no educational experience, his drive to create such masterpieces taught him to push through and learn the craft with time and patience. “The manufacturing stages became an inspiration and taught me the ins and outs of this creative craftsmanship, which shaped the features of my personality and led me towards worlds of magic and beauty,” he said.
“I was first concerned with the metal lathe and mastering its unique way of manufacturing accessories and adding wood to them. I then focused on the element of touch and adding luster in the absence of real manufacturers in this field. I insisted on mastering the metal lathe myself so I would not have to depend on anyone else. My workshop, filled with nickel, chrome, stainless steel, and brass, along with the metal and wood lathes, became my best friend.
“I work for hours on end to meet the various requests, especially if a customer places an order for a special occasion with a tight deadline,” he added.
Al-Shehri said that what he and many other craftsmen in the Kingdom do promotes the Saudi culture and is a sign of pride in the Saudi identity. “The canes I create are enough to stop importing canes that neither accentuate our identity nor highlight our intellectual and cultural message.”


Saudi security officials arrest Ethiopian national for selling drugs in Asir region

Saudi security officials arrest Ethiopian national for selling drugs in Asir region
Updated 22 June 2021

Saudi security officials arrest Ethiopian national for selling drugs in Asir region

Saudi security officials arrest Ethiopian national for selling drugs in Asir region
  • He was caught violating the border security system in Balqarn Governorate
  • Initial legal measures have been taken against him

RIYADH: Saudi security officials arrested an Ethiopian national in Asir region who was accused of distributing hashish and was found with a large quantity of amphetamine tablets in his possession.
Spokesman for the General Directorate of Narcotics Control Capt. Mohammed Al-Nujaidi said that during a “proactive security follow-up of the activities of criminal networks that smuggle narcotic drugs into the Kingdom,” an Ethiopian was caught violating the border security system in Balqarn Governorate, in the Asir region.
He was arrested for selling a quantity of cannabis while 1,096 amphetamine pills were found in his possession, he added.
Capt. Al-Nujaidi said that initial legal measures have been taken against him, and he has been referred to a branch of the Public Prosecution.


16 Saudi companies join Arab Health Exhibition under ‘Made in Saudi Arabia’ program in Dubai

The Arab Health Exhibition 2021, in Dubai, UAE, is being held from June 21 to 24, with participation from 16 Saudi companies. (Screenshot)
The Arab Health Exhibition 2021, in Dubai, UAE, is being held from June 21 to 24, with participation from 16 Saudi companies. (Screenshot)
Updated 22 June 2021

16 Saudi companies join Arab Health Exhibition under ‘Made in Saudi Arabia’ program in Dubai

The Arab Health Exhibition 2021, in Dubai, UAE, is being held from June 21 to 24, with participation from 16 Saudi companies. (Screenshot)
  • Saudi companies in the health, pharmaceutical and specialized medical equipment fields took part
  • The program also aims to expand regionally and globally through actively participating in international exhibitions and conferences

RIYADH: The “Made in Saudi Arabia” program is participating in the Arab Health Exhibition 2021 in Dubai, UAE, from June 21 to 24.
A total of 16 Saudi companies in the health, pharmaceutical and specialized medical equipment fields have signed up for the exhibition.
The “Made in Saudi Arabia” program is part of an initiative to promote Saudi national products and services locally, regionally and globally.

The program seeks to market national products to raise the private sector’s contribution to GDP to 65 percent and raise the percentage of non-oil exports in non-oil GDP to about 50 percent by 2030.
The program also aims to expand by participating in international exhibitions and conferences with member partners. It will provide a package of opportunities for member companies enabling them to use the program’s logo “Made in Saudi Arabia” on their products to ensure commitment to a recognized quality.
A total of 66 countries are participating in the exhibition in Dubai, with more than 3,500 participants, and the number of visitors to the exhibition is expected to reach nearly 52,000.


Suzan Al-Yahya appointed as director general of Saudi Arabia’s Royal Institute of Traditional Arts

Suzan Al-Yahya appointed as director general of Saudi Arabia’s Royal Institute of Traditional Arts
Updated 22 June 2021

Suzan Al-Yahya appointed as director general of Saudi Arabia’s Royal Institute of Traditional Arts

Suzan Al-Yahya appointed as director general of Saudi Arabia’s Royal Institute of Traditional Arts
  • Al-Yahya will be responsible for managing the institute, implementing its strategic directions and developing traditional arts according to the institute’s vision
  • The institute will launch its first training courses in September aimed at enriching the traditional arts

RIYADH: Dr. Suzan Mohammed Al-Yahya has been appointed director general of Saudi Arabia’s Royal Institute of Traditional Arts.
Prince Badr bin Abdullah bin Farhan, minister of culture and chairman of the institute’s board of trustees, made the announcement, the Saudi Press Agency has reported.
Al-Yahya will be responsible for managing the institute, implementing its strategic directions and developing traditional arts according to the institute’s vision.
She is one of the top academic experts in the field of art and design, having worked as a faculty member at Princess Nourah Bint Abdul Rahman University and held a number of administrative and advisory positions there. She also worked as a consultant and was a member of advisory committees inside and outside the university.
Al-Yahya holds a master’s degree in art education and a PhD in educational technology, as well as a PhD in educational policies and leadership from the University of Northern Colorado, USA.
She has published research in various fields and participated in several scientific conferences.
The institute will launch its first training courses in September aimed at enriching the traditional arts, training specialized national cadres, raising the level of public awareness and preserving the assets of the tangible and intangible cultural heritage in the traditional arts field.
The Royal Institute of Traditional Arts is one the initiatives of the Quality of Life Program, part of the Kingdom’s Vision 2030 reform plan. The Ministry of Culture aims to develop the local cultural sector and develop it through education and knowledge, as the institute will provide advanced educational programs for national skills to ensure.


Red Sea Development Company, KAUST sign research agreement

The Red Sea is home to abundant species of coral and marine life, including a large number of species found nowhere else on earth. (Courtesy: Red Sea Project website)
The Red Sea is home to abundant species of coral and marine life, including a large number of species found nowhere else on earth. (Courtesy: Red Sea Project website)
Updated 22 June 2021

Red Sea Development Company, KAUST sign research agreement

The Red Sea is home to abundant species of coral and marine life, including a large number of species found nowhere else on earth. (Courtesy: Red Sea Project website)
  • The agreement will see the two organizations cooperate in fields such as marine environment sustainability, food security and energy conservation

LONDON: Saudi Arabia’s Red Sea Development Company signed a research agreement with the King Abdullah University of Science and Technology (KAUST) on Monday, Saudi Press Agency reported.

“There is a growing realization that tourism must be more sustainable and renewable, and the Kingdom’s Red Sea coast is among the purest ecosystems in the world, so our collaboration with KAUST helps go beyond just conservation. on the environment to enhance this unique ecological treasure for future generations,” John Pagano, CEO of the Red Sea Development Company, said.

The agreement will see the two organizations cooperate in fields such as marine environment sustainability, food security and energy conservation.

Pagano pointed out that the first task within the framework of the new research agreement is the continuous scientific monitoring of environmental changes over time, as this helps the Red Sea Development Company to fulfil its commitment to achieve an increase in the value of biodiversity in the project area by 30% by year 2040.

The head of Environmental Sustainability at the Red Sea Development Company, Dr. Rusty Brainard, explained that achieving carbon neutrality and improving biodiversity at the site is a difficult task, but  is extremely important for the company.

He reported that 11 of the current employees in the Environment and Sustainability Department of the Red Sea Development Company have previous professional experiences at KAUST, including seven employees who obtained a doctorate degree, and two who completed an associate's degree at the same university.

A joint working group between the Red Sea Development Company and King Abdullah University of Technology and Science is currently planning to establish a joint center for marine research and the protection of coral reefs on the Red Sea coast, which will become a permanent base for marine research and monitoring, and will open its doors in the future for visitors to learn about the natural environment and wildlife in this area.