Largest Saudi flag adds to National Day joy

The largest Saudi flag was created with the participation of a large number of female students and other women and in the presence of the Guinness World Records representatives.
Updated 29 September 2019

Largest Saudi flag adds to National Day joy

Noor Sunflower Oil celebrated Saudi National Day under the slogan “The Saudis’ mettle is like that of the Tuwaiq mountain,” inspired by the words of Crown Prince Mohammed bin Salman at the Future Investment Initiative in Riyadh last year.

The crown prince had said: “The Saudis’ strength is like that of the Tuwaiq mountain, unbreakable, unless this mountain is leveled and equaled to the ground.”

Noor teamed up with Guinness World Records to create the world’s largest Saudi flag made with food boxes containing Saudi culinary creations prepared by Saudi women.

The brand invited Saudi women to express pride in their country by submitting their food creations to be a part of the National Day celebration.

On its microsite (clubnoor.com/infinitepride), the campaign received responses from 40,000 Saudi women, who contributed 89 of their dishes made using Noor oil products. The best of their recipes made it to the Guinness World Records event, which took place on Sept. 24 at the Batterjee Medical College in Jeddah. 

The largest Saudi flag was created with the participation of a large number of female students and other women and in the presence of the Guinness World Records representatives.

After the event, the food boxes were distributed among the needy across the city through the Saudi Food Bank.

Khalil Naciri, head of corporate marketing at Noor Sunflower Oil, said: “It was an honor for us to be a part of the 89th Saudi National Day celebrations. Our initiative — Infinite Creations, Infinite Pride — aimed at providing a platform for Saudi women where they can express their love for the country by submitting their food creations. 

Noor believes that women’s role is beyond the kitchen; they are not just home organizers; they are creators of infinite possibilities. The new Noor campaign is a tribute to all those extraordinary women from all walks of life.”

Amir Qadri, head of Saudi marketing team at Noor Sunflower Oil, said: “Noor is a proud local Saudi brand that has been part of the Saudi culinary journey for the last three decades. Noor changed the color of its bottles from blue to green to celebrate the National Day in the past. This year, we decided to raise the bar when Saudi women came together under the platform of Noor to add another prestigious world record title to the existing titles Saudi Arabia has. It’s the infinite enthusiasm of Saudi women that made the whole event possible.”


AbbVie spotlights pharma sector at KAU workshop

Updated 20 January 2020

AbbVie spotlights pharma sector at KAU workshop

In partnership with AbbVie, a global biopharmaceutical company, King Abdul Aziz University (KAU) hosted an educational workshop to encourage more of its students to enter pharmaceutical careers after graduation. The workshop offered unique insights into the scientific role of a pharmacist to more than 100 male and female students from the university. 

Dr. Hani Asfour, dean of the College of Pharmacy at KAU, said: “It was a rewarding experience to see our students participate in this workshop for the first time. With the support of AbbVie, our students were able to learn more about the promising careers which await them in the pharmaceutical sector. They are now extremely eager and excited about their future prospects. I look forward to seeing what the future holds for them.” 

Ashraf Daoud, general manager of AbbVie in Saudi Arabia, said: “At AbbVie, we are proud to continue investing in the Saudi national pharmacists of tomorrow. Through our many partnerships with local universities, such as KAU, we are highly dedicated to supporting the Kingdom’s goals, as expressed in Vision 2030, and helping our aspiring Saudi pharmacists in reaching their full potential.” 

The workshop covered topics such as an overview of the pharmaceutical industry landscape, the importance of the medical representative role, key marketing concepts in pharma, as well as tips and advice on how to write a CV and prepare for interviews. Students also had the opportunity to speak to the AbbVie in-field team of pharmacists who answered their career questions and queries.

Khaled Fageha, HR director of AbbVie in Saudi Arabia, said: “As a global pharmaceutical company, there is an ever-growing need to attract the brightest Saudi talent and increase the talent pool of pharmacists. There is so much potential in the Kingdom, which we are always striving to unlock at AbbVie. Through initiatives like this, we are able to equip students across Saudi Arabia with the tools and knowledge to help them thrive in the health care industry, as well as ignite their passion for a career in pharmacy.”

Students said they found the workshop informative. “I’ve always been passionate about a role in pharmacy, but I was a bit unsure about what awaits after graduation. Thanks to this workshop, I was able to hear about the exciting prospects of working at a pharmaceutical company, such as AbbVie. I was able to ask all my questions, and now I am excited to continue working hard so I can begin my journey as a pharmacist,” said Sondos Alkhthlan, a student.

Another student, Nawaf Alharthi said: “This was an engaging workshop which has cemented my interest in becoming a pharmacist after graduating from KAU.”