‘If you can’t be there, you can beam there’ — company offers at-home hologram machines

Inventor David Nussbaum next to a life-size hologram of himself. (Reuters)
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Updated 08 August 2020

‘If you can’t be there, you can beam there’ — company offers at-home hologram machines

  • The devices can be equipped with artificial intelligence technology from Los Angeles-based company StoryFile to produce hologram recordings that can be archived

LOS ANGELES: Looking for a new way to communicate during the pandemic? A Los Angeles company has created phone booth-sized machines to beam live holograms into your living room. The device made by PORTL Inc. lets users talk in real time with a life-sized hologram of another person.
The machines also can be equipped with technology to enable interaction with recorded holograms of historical figures or relatives who have died.
Each PORTL device is seven feet (2.1m) tall, five feet (1.5m) wide and two feet (0.6m) deep, and can be plugged into a standard wall outlet. Anyone with a camera and a white background can send a hologram to the machine in what Chief Executive David Nussbaum calls “holoportation.”
“We say if you can’t be there, you can beam there,” said Nussbaum, who previously worked at a company that developed a hologram of Ronald Reagan for the former president’s library and digitally resurrected rapper Tupac Shakur.
“We are able to connect military families that haven’t seen each other in months, people from opposite coasts,” or anyone who is social distancing to fight the coronavirus, Nussbaum said.  Prices for the machine start at $60,000, a cost that Nussbaum expects will drop over the next three to five years. The company also plans a smaller tabletop device with a lower price tag early next year.
The devices can be equipped with artificial intelligence technology from Los Angeles-based company StoryFile to produce hologram recordings that can be archived.
Adding that to the current device brings the cost to at least $85,000. The companies are promoting to museums, which could let visitors question a hologram of a historical figure, and to families to record information for future generations.
People can feel like they are having a conversation with a recorded hologram, said StoryFile Chief Executive Heather Smith.
“(You) feel their presence, see their body language, see all their non-verbal cues,” she said. “You feel like you’ve actually talked to that individual even though they were not there.”


Bailout will keep Air France-KLM afloat for less than year: CEO

Updated 23 min 25 sec ago

Bailout will keep Air France-KLM afloat for less than year: CEO

  • ‘If we base it upon the past few weeks, it is clear that the recovery in traffic will be slower than expected’
  • Governments are coming under pressure to tie airline bailouts to environmental commitments
PARIS: Bailouts provided to Air France-KLM by the French and Dutch governments will keep the airline flying less than a year, its CEO Benjamin Smith said Monday and evoked the possibility of injecting new capital.
In an interview with the French daily l’Opinion, Smith also warned that calls for airlines to contribute more to fight climate change could be catastrophic for their survival which is already under threat due to the coronavirus pandemic.
When countries imposed lockdowns earlier this year to stem the spread of the coronavirus airlines faced steep drops in revenue that have claimed several carriers.
A number of countries stepped in with support, including France which provided $8.2 billion to Air France and the Netherlands which received a $2.9 billion package.
“This support will permit us to hold on less than 12 months,” said Smith.
The reason is that air traffic is picking up very slowly as many northern hemisphere countries are now fearing a second wave of infections.
“If we base it upon the past few weeks, it is clear that the recovery in traffic will be slower than expected,” according to Smith, who said when the bailout was put together the airline was expecting a return to 2019 levels only in 2024.
Smith said discussions were already underway with shareholders on shoring up the airline group, and steps would be taken before the next regular annual meeting in the second quarter of next year.
“One, three or five billion euros? It is too early to put a figure on a possible recapitalization,” he said.
The airline group had $12.12 billion in cash or available under credit lines.
Major shareholders include the French government with a 14.3 percent stake, the Dutch government at 14 percent, as well as Delta and China Eastern airlines which each hold an 8 percent stake.
Governments are coming under pressure to tie airline bailouts to environmental commitments.
One proposal that has come from a citizen’s convention convoked by President Emmanuel Macron would cost airlines an estimated $3.6 billion.
Smith said the imposition of environmental charges on the industry would be “irresponsible and catastrophic” for Air France-KLM.