RIYADH: The Saudi Arabian Cricket Federation (SACF) signed an agreement with the sports management company JSW Sports to develop Cricket in Saudi Arabia focusing on high performance academies.
The SACF announced that they have entered into a MOU with JSW Sports. The partnership, will see the JSW Group’s sports vertical come on board as a consultant, with the aim to grow and develop cricket in the Kingdom in line with the ‘Saudi Vision 2030’.
Through the relationship, JSW Sports will work closely with the SACF and its current key stakeholders, programmes, organization and infrastructure, with a view to prepare a high performance plan with a long-term vision of enhancing cricket in the Kingdom.
JSW will also review key areas such as grass roots development, talent identification, cricket facilities, and events calendar.
Prince Saud bin Mishal Al Saud, Chairman of the Saudi Arabian Cricket Federation said: “ The SACF is delighted to work closely with the vastly experienced and successful sports organization, JSW Sports, at this exciting phase in the transformation of the federation. We are proud to be associated with a leading international high performance entity to benefit the growth of cricket in Saudi Arabia.”
Headquartered in Riyadh, the SACF became an affiliate member of the International Cricket Council (ICC) in 2003.
Regionally affiliated with the Asian Cricket Council, SACF was named the 39th associate member of the ICC in 2016.
“We are very excited at this opportunity to partner with the SACF to help them grow the sport of cricket in the country. At JSW Sports, we are either looking to learn from the best or share our knowledge and expertise with those around us, in areas where we are the best, and this partnership underlines that. We look forward to working with the SAFC and making a success out of their programme,” said Parth Jindal, Director, JSW Sports.
Planned in line with the Saudi Vision 2030, the partnership will serve to augment the efforts of the SACF to put Saudi Arabia on the global sporting map.
Additionally, the SACF will also aim to establish a high-performance programme to professionalize the structure and setup for cricket in the country, in association with JSW Sports.