The 2004 Ford F-150 truck has captured yet another major honor — “Truck interior of the year” at the recent Auto Interiors Show in Detroit. This award brings the number of titles the Ford F-150 has received since its introduction to 30. They include the 2004 North American, Motor Trend and Texas Auto Writers’ “Truck of the year” awards, plus Car and Driver magazine 2004 five best trucks - best pickup award. The latest generation of America’s best-selling truck made its GCC debut at the Middle East International Motor Show in Dubai in December last year. “This is a fantastic award for the F-150 design team, and another selling point for customers looking to purchase the vehicle in the GCC,” said Jim Benintende, managing director, Ford Middle East. “Ford’s designers spent months listening to customers and pouring over research to give truck owners the comfort, craftsmanship, versatility and features they want and deserve.” More than 5,400 automotive industry executives in the United Sates chose the Ford F-150 for the award based on its overall interior design, functionality and vehicle innovation. Other finalists in the truck competition included the BMW X3, Chevrolet SSR, Dodge Durango Limited, and Nissan Armada. Since the launch of the new F-150 in the United States last September, Ford has posted eight consecutive months of F-Series sales increases.
Memac Ogilvy
United Advertising — Memac Ogilvy held a “Red” breakfast at the InterContinental Hotel in Riyadh aimed at recognizing the achievements of the “oldest” and “outstanding performance” of employees. At a venue fully branded in red, corporate color of Memac Ogilvy, Memacians gathered to celebrate the achievements of their colleagues in the presence of Edmond Moutran, CEO Memac Ogilvy, who flew to Riyadh for the special event. “Recognizing the achievements of the people who stood behind this company is a pleasure for me. They are the ones who are considered part of the big Memac family and I’ll not miss being among them for the world,” Moutran said. Following his presentation on Memac Ogilvy’s early start, what it stood for and its vision for long years to come, Moutran distributed certificates of recognition for employees who have been part of Memac Ogilvy for 10 years, such as Ismail Pathoor, and five years, such as Gilbert Rustom and Juan Tapel. “We believe that our assets are our people. Good people made this agency what it’s today, and good people are maintaining the success. These people deserve to be awarded,” said George Laham, United Advertising managing director, based in the Kingdom.
Abu Zaid Co. for Perfumes
Abu Zaid Co. for Perfumes has introduced “So What,” a new fragrance for the young woman. “It’s a perfect scent for daytime or evening. It embodies elegance and subtle sophistication with its modern design, and it classically blends the innocence with the woman’s dream to be a shining beauty. It’s a perfume that appeals to all women with its warm, clean sensuality that redefines the boundaries of her femininity,” a spokesman for the company said. The fragrance opens with exotic aromas of lemon and gardenia. These distinctively fresh opening notes give way to middle notes of jasmine, which adds another exotic yet classical scent of vanilla and sandalwood. The fragrance is available in 20ml, 50ml and 100ml bottles of eau de toilette and 75ml perfumed body spray.
Samba
Samba and Nomura Securities recently finalized an arrangement. The accord allows Samba to utilize Nomura Securities’ brokerage and custodial services in the Japanese and other Asian markets. This initiative is part of our continuing effort to offer our customers a professional and most diversified banking and investment services. Such a step is expected to significantly reduce the settlement time cycle and promote the efficiency of any transactions Samba executes in the Asian markets on behalf of its clients, Samba Managing Director Eisa Al-Eisa said.
Swatch
Swatch claims to have a very personal and immeasurable relationship with time “that’s about to go even deeper.” Imagine descending the ocean farther than anyone has ever gone before on a single breath of air. Imagine plunging down 170 meters, holding your breath for eight minutes, defying unfathomable physiological odds and setting the limits of provocation in human achievement — introducing free diving champion and personality extraordinaire, Francisco Ferreras, better known around the world as Pipin, the latest name to join Swatch’s eclectic circle of friends around the world. Swatch and Pipin are not far away when it comes to sharing special connections, especially when it comes to sharing time in a fun and provocative way. That made for a natural partnership from the start. While Swatch constantly drives to provide lifestyle watches that pack creativity, design and technology in the wrist, free diving champion Pipin had been anticipating a fun instrument that could provide a unique look together with the functionality he needed as a celebrated diver that other watch manufacturers could not provide. That was until Swatch introduced the aquatically inspired Fun Scuba Collection. Finally, an instrument that was appealing both in and out of the water provided just the right amount of functionality, attractiveness and inspiration he was looking for in a hobby watch. Despite being waterproof down to a depth of 200 meters the Fun Scuba is not a replacement for a professional diving watch but Pipin’s enjoyment of it on the other hand was “unfathomable.” Pipin says about the recent launch event for the Fun Scuba Collection in Ibiza pools: “The setting was perfect from Swatch, the watch company that takes time very deeply.
