SAUDI Arabia offers several opportunities for fashion designers. As the industry continues to grow, Saudi designers are also making a mark in the world of fashion. Saudi dress designers who once combined Western trends with an Arab touch now combine Eastern trends with a Saudi touch, creating garments, which are truly outstanding.
Fashion designers have to be creative. They have to express their designs in sketches. They should be capable of combining tones, shades and colors. They need to have good imagination and an ability to think in three dimensions to translate into fashion what they can contemplate. They have to be fashion savvy and possess the knowledge and experience of elementary tailoring skills and techniques, and be able to distinguish among various kinds of fabrics.
Two Saudi designers, who reflect such qualities, are Kindah Sais and May Kutbi. After their first successful kick-off event last year, they have made a comeback with their infamous arabesque fashion group, Abazaarkm.
“What we both are doing is to come up with dresses that combine fashion, beauty and comfort for daily wear,” says Kindah Sais who together with May Kutbi displayed their new year, new collection at Blush Boutique Restaurant on the Jeddah Corniche on Thursday.
Some of their ready-to-wear exhibits were V-necked, with or without a collar, short and full sleeves and buttoned through the front with colorful buttons and a fabric-covered-matching belt.
“What we have done this time is to bring together daily wear dresses for young women, reflecting a blend of Eastern and Saudi designs,” May said.
“Our aim is to make the dresses beautiful for women, especially in the ages of 20-30, so that they exude elegance and comfort in those dresses,” Kindah said.
“Our collection displayed last year had a Middle Eastern touch, but this time our new collection has a Saudi touch with a blend of Arab, Chinese and eastern designs,” she added. “Aside from our own designs, we also specialize in custom-made dresses.”
With its classy English boutique-like lavishness, Blush complimented and added to Abazaarkm’s theme, which was to adopt the combination of East and West in their designs, in order to redefine and enhance the Arabian woman’s look to match today’s modernity.
The displayed designs at this stylish event brought the best of vibrant eastern fabrics, rich touches of the Saudi ‘Shumagh’, oriental ornaments decorated with fascinating embroidery. Sephora, Eye to Eye and BAT also supported the event.
“Abazaarkm focuses on every woman’s uniqueness in enhancing her own elegance from our latest fashions that combine today’s eastern and Saudi styles,” Kindah says.
“Another unique aspect of our line and event is that the audience can enjoy couture made out of the most distinctive fabrics that originate from and reflect every country’s rich and unique culture,” May adds.
Dr. Bader Al-Shibani of Blush elaborated on the venue’s ambiance by saying, “Blush’s mood and concept not only add to today’s fashionable woman, but also complete the look of style.”
