Samsung goes camera crazy

Author: 
Molouk Y. Ba-Isa, [email protected]
Publication Date: 
Wed, 2011-02-02 20:05

If you’re looking for an ultra slim camera with an ultra zoom, then the WB700 is ideal.
“Many of our customers come to us for the very best and most up-to-date technology available, which is why we have chosen to bring all our innovation together in the WB700 for both the advanced and novice photographer, giving a balance of professional quality imaging and the kind of usability anyone can master,” said Hyunho Chung, Executive VP and Head of the Digital Imaging Business, Samsung Electronics. “On top of the core excellence of the WB700’s 16MP 24mm lens with OIS and Schneider KREUZNACH 18x super-zoom, we have added features that bring surprise and delight to the photography experience, such as our new smart filters, the smart lens effect and zoom noise cancellation.”
The WB700 includes Samsung’s latest advances in HD video technology so users can capture high quality video footage, as well as still images. The WB700 also has Smart Filter 2.0 — artistic filters in modes such as soft focus, half-tone dot and cinema alongside traditional features such as fish-eye, miniature and sketch, giving entertaining and professional finishes at the touch of a button. It retails for $300.
Ultra zoom is a great feature, but if you’re a photographer that likes to jump into the shots, then what you really need is DualView. It was introduced by Samsung back in 2009. Samsung has three new DualView compact cameras that reinforce the company’s ownership of this area of the market and take dual screen technology to the next level. The new ST700, PL170 and PL120 offer a unique combination of high image quality, fun and engaging special features and complete usability, which together with Samsung’s innovative dual screen technology adds up to a premium compact camera package for easy to capture self portraits.
The ST700 represents the best in dual screen innovation from Samsung. The new camera boasts a 1.8” front LCD screen, the largest ever incorporated into this style of camera. The impressive front screen is complemented by a new 3.0” touch screen with Smart Access UI on the back of the camera for seamless usability and clear, crisp image display. The ST700 doesn’t lose out on quality either. With a 16.1MP image sensor and a 26mm 5x optical zoom lens for innovative image capturing, the ST700 is the most advanced DualView camera to date, allowing you to be part of the perfect moment – for just $280.
Innovation has always been a hallmark of Samsung’s cameras, and the company is now pushing the limits in ergonomic design to create the ST6500 which combines style with ergonomic usability. The ST6500 incorporates the latest angled design, with the camera’s body curved around the lens and angled at seven degrees to make for a more ergonomic fit in the hand. The overall design helps ensure that creative images are perfectly captured, as the camera fits effortlessly in the user’s hand, giving increased usability.
The ST6500 boasts a 16-megapixel sensor and  5x zoom lens. It has a Smart Touch 3.0 User Interface which works with the wide 3.0” multi-purpose LCD touch screen, so users can quickly access, manage and use key features to capture their creative moments. Alongside its 5x optical zoom, the ST6500 also features a 26mm wide angle lens; enabling users to capture wide and deep perspective images. The camera is also equipped with 720p HD Movie settings with additional voice recording, along with HD Shooting and HD Playback. The ST6500 is an affordable $229.
The last camera to show you today is one to keep in your pocket always because it’s tiny and costs just $100.The ST30 is an ultra compact camera with dimensions of 82.0×51.9×16.9mm, a 28mm lens and 3x power optical zoom. The camera offers image stabilization, face detection, red-eye fix and even technology that detects eye blinking. The ST30 also smoothes out skin tones, erases blemishes and removes dark circles, so you can control the quality of your appearance in any situation.
“We know that not everyone wants a typically sized compact camera, and the ST30’s ultra compact body means you can make the camera experience a part of every aspect of your life, with a color to match every mood,” said Chung. “The ST30’s tiny size means it is the ultimate in portability and can fit in small bags and be taken anywhere. It is further evidence of our commitment to be at the forefront of creating cameras which are not only fashionable and fun, but deliver a high level of usability and image quality.”
 
 
 
 
 
 

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