LG hosts annual Beach Day for business partners

LG Electronics organized its 6th annual gathering for the families of its exclusive media club members and business partners at Al Nakheel Beach resort in Jeddah over the weekend.
The two-day event at the spectacular resort offered an excellent opportunity for LG's partners, media club members and their families to get rid of their day-to-day work stress and soak themselves in various activities and the beauty of the resort. LG organized a full entertainment program for its guests, including fun activities and competitions for both adults and children.
The event was also a great opportunity for LG management and staff to show their gratitude and appreciation to media people and to share ideas with them in an open and informal environment on how to improve the relationship between the company and the media community. During the event, distinguished journalists were presented with awards for best editor and best coverage for the year 2011-2012.
LG launched the LG Media club initiative to foster close cooperation and create better understanding within the media community in the Kingdom.
"We are delighted to network with our valued media friends through the LG Media club. LG Electronics understands and respects the key role they play in the social fabric of any society. Being one of the leaders in the consumer electronics sector, LG Electronics believes we play a complementary role through interactions with consumers," said John Lee, president of LG Saudi Arabia.
"Together with the media, we can create a common platform to offer beneficial information to consumers and to implement our corporate social responsibility programs more effectively. We are confident that our series of LG Media Club events will produce closer relationships between the LG Electronics team and the media. LG Electronics would also like to congratulate the winners of LG outstanding performance awards for their exceptional work," Mr. Lee added.