NatGeo to feature Almarai

National Geographic Abu Dhabi, the Middle East’s documentary entertainment television channel, will broadcast the first "Megafactories" episode on Almarai Company of Saudi Arabia on Monday.
At 10 p.m. Saudi time and 11 p.m. UAE time, the telecast will cover the world’s largest vertically integrated dairy company, in this in-depth exploration of the processes that take milk from the cow to the customer.
National Geographic Abu Dhabi was formed as a partnership between National Geographic Channels International and Abu Dhabi Media.
“Megafactories” gives viewers a peep into some of the world’s largest factories. Exciting footage follows the manufacturing process of the most recognizable and loved everyday products.
After featuring the production facilities of iconic brands such as Coca-Cola, Ferrari, IKEA, Boeing and more, “Megafactories” now comes to the Middle East for the very first time to feature the Saudi-based dairy company Almarai.
The episode examines Almarai’s production line process, from the standards used in the company’s dairy superfarms, through to stocking the end product in supermarkets.
“Bringing 'Megafactories' to the Middle East for the first time is a positive step for the region’s industry. Initiatives such as this help raise awareness of our local business success stories, which will inspire audiences across the region to achieve similar accomplishments,” said Mohamed Al Hammadi, director of Public Service Affairs at Abu Dhabi Media.
“When Abu Dhabi Media partnered with National Geographic Channel to create National Geographic Abu Dhabi, our intention was to provide the region with leading global factual entertainment. This content has always been personalized specifically for the Middle East through dubbing in Arabic, and with “Megafactories: Almarai” we are taking local engagement to a whole new level.”
“Megafactories” gives viewers a unique inside perspective on how iconic brands come to life on the assembly line. “We are delighted to showcase Almarai a true manufacturing behemoth, a global player in its sector and one of the most well-known brands in the Middle East and North Africa, as part of latest season of Megafactories which will premiere on National Geographic Abu Dhabi,” said Rohit D’silva, managing director for Middle East and North Africa, National Geographic Channels/Fox International Channels Middle East.
“It is an honor to be the first homegrown Middle Eastern company to be included in National Geographic’s “Megafactories.” On behalf of Almarai, I would like to thank National Geographic Abu Dhabi for this unique opportunity to represent the progression, quality, and adherence to international standards of the region’s industry,” said Abdulrahman Bin Abdulmohsin Al-Fadley, CEO of Almarai.