Al-Nahdi promotes a healthy cause

Al-Nahdi promotes a healthy cause
Updated 10 May 2013
Follow

Al-Nahdi promotes a healthy cause

Al-Nahdi promotes a healthy cause

Al-Nahdi Medical Company, a leading Saudi health care provider, has announced the donation of SR 250,000 to support the Sanad Children’s Cancer Support Association.
It followed the successful campaign that was launched by the company under the platform of “Full of Hope” at a number of commercial centers and malls in Jeddah.
The campaign’s aim, held with the support of Princess Adila bint Abdullah, encouraged people to take images next to Nahdi’s logo carrying a special chosen message to the children of Sanad Association and publish them on various social media channels.
At the end of the campaign, that witnessed enormous participation from the public, 5,000 images were uploaded and Al-Nahdi Medical Company donated SR 50 per picture.
The announcement of the campaign results came as part of a celebration organized by Al-Nahdi Medical Company at Sanad’s headquarters in Riyadh in the presence of Hosam Alqurashi, vice president of marketing and external affairs and Sarah Al-Turkistani, corporate social responsibility manager at Al-Nahdi Medical Company, Asmaa Al-Rashid, vice-president of Sanad Association and other representatives from Al-Nahdi Medical Company, Sanad Association, children of the association and members of the press.
Princess Adila bint Abdullah hailed the support of the private sector in all initiatives that are being undertaken in the Kingdom.
Hossam Alqurashi, vice president of marketing and external affairs at Al-Nahdi Medical Company, said: “We express our gratitude towards the humanitarian initiatives and grand opportunity that Princess Adila bint Abdullah has given to Al-Nahdi Medical Company to present to the association our support through the vast campaign. It comes part of the company’s continued support and realization of the importance.”
Al-Nahdi Medical Company recently unveiled its new identity, reflecting the company’s responsibility towards the individual and community in all aspects related to health and beauty that calls for new hope and brighter future to service its customers, community and partners Kingdom-wide.