DUBAI: A video produced for Saudi National Day by Arab News has scooped the top prize in an international media award ceremony held in Dubai on Wednesday.
The video was commissioned to launch the newspaper's 'Road to 2030' section which encompasses a series of reports focusing on tracking the progress and reforms happening in the kingdom, such as allowing women to drive and reopening cinemas.
The online video category at the WAN-IFRA Middle East Awards is the latest award given to the Saudi Arabian English language daily since its relaunch in April 2018, after picking up silver in the “redesigned product category” at the WAN-IFRA Print Innovation Awards, held in Berlin on Oct. 9.
Arab News scooped another international design award last month, this time recogniz in the international design awards run by “HOW” magazine for its iconic Women Drivers cover of a special souvenir edition on June 24 of last year.
Simon Khalil, global creative director at Arab News, said: “Saudi Arabia is such an exciting country full of rich history and amazing people.
“The video reflects that history and focusses on the incredibly bright future Saudi Arabia has thanks to the Road to 2030 initiative, these really are exciting times for the Kingdom and for any designers and content creators it is an absolute joy to work with such exciting and positive stories.
“Since our redesign and relaunch last April we have done amazing things and always look for innovative and exiting ways to engage with our readers. Long may that continue,” he added.
The video was produced to highlight Saudi Arabia’s past, present and future.
WAN-IFRA, a global association of newspapers and news publishers, recognizes publishers that have adopted digital media and mobile strategies as part of their total product offering to “meet the changes in how people consume news and information.”