Startup of the Week: Baker Bee offers simple yet decadent brownies

Startups come with a load of challenges and you have to take in an ample amount of patience. (Supplied)
Updated 30 July 2019

Startup of the Week: Baker Bee offers simple yet decadent brownies

  • Startups come with a load of challenges and you have to take in an ample amount of patience

A Saudi bakery business specializing in brownies is finding sweet success with a mouthwatering range of lovingly created products.
Bushra Khalid set up her Jeddah-based enterprise after being encouraged by a friend to put her baking skills to commercial use.
And after a period of trial and error her Baker Bee business is generating quite a buzz among her growing customer base.
Using a mix of traditional distribution methods and internet technology, Khalid is expanding her market coverage by keeping production of her brownies simple but precise.
“Brownie Glory” is her original decadent dessert, with “Over the Fudge” adding chocolate chunks to the rich treat, and “Pecan Lickin’” introducing nuts. All can be viewed on her Instagram social media site.
Khalid told Arab News that she had been persuaded to go into business by a pal. “There was huge support and an untiring push of a good friend who made me realize that I could do it and shouldn’t just waste my skills. I’ll always count that friend in every milestone I come to in this very important part of my life.”
For her, this business is a journey to explore herself and what she was capable of.
“Startups come with a load of challenges and you have to take in an ample amount of patience. It’s like you are giving and giving and giving whereas it seems like it’s not going anywhere, which makes one feel as if everything and every single effort is in vain.”
Khalid said the secret to success was technique. “I feel brownies or any other dessert are not just like ‘a food’ it is ‘the food’ and it has to be made with many precise techniques. A dessert demands delicacy and accuracy. They say that the secret ingredient is always love.”
Baker Bee comes in aesthetically pleasing packaging and as gifts with a scented candle.
She added: “I have received such generous and excellent reviews. Feedback and reviews really do play a crucial part. Customers and their reviews are something a business could live for. They are the cause of us keeping going and moving forward.”
For her future, she wishes to become a go-to place for anyone with a sweet tooth. Instagram handle: @bakerbee.jed


Saudi Arabia, Russia sign agreements during Vladimir Putin visit to Riyadh

Updated 14 October 2019

Saudi Arabia, Russia sign agreements during Vladimir Putin visit to Riyadh

  • King Salman, Crown Prince Mohammed bin Salman welcome Russian leader at Al-Yamamah Palace
  • 20 deals of cooperation were signed between the two countries

DUBAI: Russian President Vladimir Putin arrived in Riyadh on Monday on his first visit since 2007, and was welcomed to Al-Yamamah Palace by Saudi King Salman as well as Crown Prince Mohammed bin Salman.

Riyadh Governor Prince Faisal bin Bandar earlier personally welcomed the Russian leader as he disembarked from his aircraft at King Khalid International Airport.

An official welcoming ceremony was held in honor of Putin and various agreements were signed between the governments of Saudi Arabia and Russia including an oil cooperation pact.

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READ MORE: Dedicated Arab News ‘Putin in Saudi Arabia’ spotlight

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Some 20 agreements were signed between the two countries, in a ceremony overseen by the king, crown prince, Putin and Russian foreign minister Sergei Lavrov.

Russian sovereign wealth fund RDIF and Saudi Arabia's SALIC signed an agreement to team up in searching for investment projects in the Russian agricultural sector, RDIF said in a statement on Monday.

A string of multi-million-dollar investment contracts were also signed in the aerospace, culture, health and advanced technology sectors.

Putin’s “long-awaited” visit will include discussions on “further cooperation to stabilize prices on the world carbohydrate market” as well as the situation in Syria, the Gulf and Yemen.

The Russian leader, in an interview with Arab broadcasters and aired on Sunday ahead of his arrival, described the “very good relations” with the Saudi leadership.

“We consider Saudi Arabia a friendly nation. I have very good relations with both the King and the Crown Prince,” Putin said, and noted the improved bilateral relations between both countries.

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PHOTO GALLERY: Vladimir Putin visits Saudi Arabia

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Putin in the interview likewise condemned the Sept. 14 attacks on Aramco facilities, and said “such actions do not bring any positive results to anybody, including perpetrators,” as they do not have a strong effect on the market.

“We condemn any such actions, end of story. This is the official position … regardless of who stood behind the incident,” the Russian president commented.

A forum attended by Saudi Arabian and Russian business leaders and government officials earlier Monday resulted in the signing of several agreements between companies of both countries.

(Developing)