MUSE: Life lessons from inspirational women — Aida Sahraoui

MUSE: Life lessons from inspirational women — Aida Sahraoui
Aida Sahraoui is the founder and CEO of Dubai-based digital agency WONE. (Supplied)
Updated 01 November 2019

MUSE: Life lessons from inspirational women — Aida Sahraoui

MUSE: Life lessons from inspirational women — Aida Sahraoui

The founder and CEO of Dubai-based digital agency WONE on trust, over-delivering, and the life-changing power of ‘The Little Prince.’

Women are often perceived in a biased way. If you’re too feminine, you’ll be seen as silly, and not taken seriously. If you have a strong personality, you’ll be seen as bossy, whereas a man would be seen as “manly.” The problem is that only women really see this. The biggest challenge for women is simply having to prove that we have brains that actually work just fine, regardless of how we look or how we say things.

People may think I’m being pushy sometimes. When it comes to work, I can be very straightforward. I want the work to be great and I never take no for an answer. So maybe I am pushy — or maybe it’s the only way to obtain the desired results. We all benefit from great work, don’t we?

The best advice I’ve ever had is, “Under-promise, over-deliver.” It’s more relevant today than ever — particularly in my line of work, where, I’d say, 90 percent of agencies over-promise but under-deliver.

I’m so proud and grateful to have my own company; to have transformed a passion into something tangible, to wake up in the morning and create great work with the team for our clients, and to see my team gain independence and confidence in their work. It’s a total blast.

Trust is the foundation of any kind of bonding. When good intentions are there, you can have a lasting relationship — whether that’s a friendship or romance. And, of course, the opposite is also true. But trusting someone else can only happen if you feel confident and good about yourself. When people are jealous, or judgemental, it’s often because they have issues with themselves.

Destructive comments are not part of my life. I choose to eliminate all negativity around me. However, you can realize things about yourself when you are confronted by others, and that’s not a mean thing — it’s a constructive one. There are countless things that I’ve heard that have helped me improve, and I’m proud of it.

I think men need to learn to listen. Really listen. But I also think women can learn from men’s straightforwardness. I do believe we’re highly complementary.

A book changed my life. Ever since childhood, Saint-Exupéry’s tale, “The Little Prince” has been an inspiration. It’s such an interesting read, and it helps me keep in mind that even through the bumpiest times, there’s always the hope of encountering specific characters that will change the way you experience the moment.


Review: Kate Winslet exudes quiet brilliance in sleuthing series ‘Mare of Easttown’

Kate Winslet shines in this small town murder mystery. (Supplied)
Kate Winslet shines in this small town murder mystery. (Supplied)
Updated 15 min 39 sec ago

Review: Kate Winslet exudes quiet brilliance in sleuthing series ‘Mare of Easttown’

Kate Winslet shines in this small town murder mystery. (Supplied)

CHENNAI: British actress Kate Winslet has dabbled in period pieces, rom-coms, dramas and everything in between, but in her latest outing in “Mare of Easttown,” a series streaming on OSN in the Middle East, she absolutely dazzles as a detective in a small, conservative town in Pennsylvania.

In bleak, deprived small-town America, everybody knows everybody and working as a cop is not easy for Winslet’s character Mare Sheehan.

Mare, who rarely smiles but is not grumpy or snappy, carries her own demons. She is tired and weighed down by grief over a family tragedy. Add to the mix a wayward ex-husband (played by David Denman) and a cagey daughter (Angourie Rice), and it seems her personal life is enough to fill a drama series on its own.

But this is a murder mystery, and soon our protagonist is faced with the unsolved case of a 19-year-old missing girl and more. The girl had been gone for a year, and her mother is a friend of Mare’s, which makes it difficult and personal for the detective. And it seems like a hard bolt from the blue when Erin (Cailee Spaeny), a single teenage mother, is found dead in the woods one night after townsfolk had gathered for a party.

The people of Easttown, used to leading uneventful lives, are not pleased with the ramped up police presence — including the intrusion of a county detective, Colin Zabel (Evan Peters) who is brought in to assist Mare — and it is into this tense atmosphere that Brad Ingelsby, who created and wrote the series, tweaks the formula to add a romantic angle.

Mare meets writer and guest lecturer Richard Ryan (an intelligent, witty and charming Guy Pearce), who is visiting the town.

The writer turns “Mare of Easttown” from what could have been a dull and boring story into something that leaves us thirsting for more at the end of each twisting episode, where every detail matters.

It is a fantastic study in both police work and, more interestingly, the effect a brutal crime has on a community. The series is ably led by director Craig Zobel, who builds a convincing narrative style.

Of course, his eyes are on the star of the series, and it is remarkable to see Winslet so engaging.


US actress, mogul Jessica Alba shows off Arab labels in New York

Jessica Alba showed off a pair of earrings by Lebanese-Brazilian fine jeweler Ana Khouri. (Getty Images)
Jessica Alba showed off a pair of earrings by Lebanese-Brazilian fine jeweler Ana Khouri. (Getty Images)
Updated 7 min 35 sec ago

US actress, mogul Jessica Alba shows off Arab labels in New York

Jessica Alba showed off a pair of earrings by Lebanese-Brazilian fine jeweler Ana Khouri. (Getty Images)

DUBAI: US actress and business mogul Jessica Alba showed off a pair of dainty heels by Lebanese designer Andrea Wazen and accessories by part-Arab jewelry designer Ana Khouri while out and about in New York last week.

The actress — who is also the co-founder of the billion-dollar home care business The Honest Company — was in New York to visit NASDAQ headquarters for the IPO of her company.

Later, she was spotted walking in Manhattan and even appeared on “The Tonight Show Starring Jimmy Fallon” wearing a pair of dainty rose-colored mules by Wazen.

Alba showed off the Denver mesh mules in pink, which feature a translucent upper, thin ankle strap and elegant pointed toe shape. The heels complemented a dark sage green bag by Celine and a greige trench coat-and-sheath dress combination.

The entrepreneur and actress wore a pair of pink heels by Andrea Wazen. (Getty Images)

Wazen isn’t the only Arab designer Alba flaunted while out and about in New York. She attended the IPO of her company wearing chunky gold statement earrings by Lebanese-Brazilian fine jeweler Ana Khouri. 

New York-based Khouri has seen her pieces worn by everyone from Nicole Kidman and Charlize Theron to Karlie Kloss and Alicia Vikander.

Wazen is also no stranger to celebrity fans, and has seen her designs sported by the likes of actress Gabrielle Union-Wade, model Ashley Graham, Katy Perry, Kylie Jenner and Jennifer Lopez during her “It’s My Party World Tour” in 2019.

The shoe designer is fresh off a win at the Footwear News (FN) Achievement Awards in December, nabbing the Emerging Talent prize.

“What a feeling… I cannot explain the joy and satisfaction I am feeling,” she wrote at the time, before thanking Michael Atmore, chief brand officer and the director of the event, for recognizing her as this year’s emerging talent, stylist Jill Jacobs for presenting her with the award and her team, who she said she couldn’t have “accomplished any of this” without.

“Last but not least, I would like to dedicate this award to my beautiful city, my source of inspiration and my home Beirut,” she wrote.


Founders of fashion label NIILI seek to share UAE design ethos with the world

Founders of fashion label NIILI seek to share UAE design ethos with the world
Updated 10 May 2021

Founders of fashion label NIILI seek to share UAE design ethos with the world

Founders of fashion label NIILI seek to share UAE design ethos with the world

DUBAI: As UAE-based luxury womenswear label NIILI readies to bring its unique line to Saudi Arabia via the Homegrown Market, a concept store that showcases contemporary emerging Arab brands, the founders spoke to Arab News about their global hopes for the brand that was launched mere weeks before the debilitating COVID-19 pandemic. 

NIILI’s “N21” Fall/Winter 2021/22 capsule collection, which will be available at the Homegrown Market, is inspired by the rich heritage of the UAE and features two of symbols of the country’s culture — palm trees and henna, the ancient art that is commonly used to design women’s hands and feet for weddings and other religious events like Eid. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by NIILI (@niili_official)

A customized pattern melding the two is visible throughout the capsule collection on the label’s signature flowy kaftans. The new line is marked by soft pastels and natural hues, a color palette that was chosen to highlight elegance and femininity.

Launched mere weeks before the COVID-19 pandemic took hold of the Middle East, NIILI has been fighting to build a name for itself in the competitive fashion market. 

The co-founders of the ready-to-wear brand, Emirati Khaled Al-Zaabi and Spanish Paula Quetglas Llop, discussed the fashion house’s main goals, how the brand is succeeding despite tough times and its new collection.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by NIILI (@niili_official)

“What we wanted to do was really create a truly wonderful luxury brand out of the region that would cater to the tastes of the region, but also share with the world our own views of design inspiration and luxury,” said Al-Zaabi.  

The entrepreneur said that he wanted to share Emirati culture with the world, but also stay true to the nature of the UAE. “It is a very inclusive country and a very global country to actually have that international view and international appeal,” added the founder. 

For Llop, she believes that this is the best time to “consume local.” She said that with the pandemic, the trend in countries now is to support “what’s going on in one's country.”

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by NIILI (@niili_official)

When speaking about the effect of the pandemic on NIILI, Al-Zaabi joked: “You could conduct all the analysis and industry studies… and then you launch on the 15th of January 2020, then a few weeks later there is a major global pandemic that hasn’t happened in a hundred years.”

He said that launching during the time of a pandemic was challenging. “It was and still is extremely difficult… tghankfully we are quite a lean structure as well. We’ve had to make a lot of sacrifices as well (with) cuts,” he explained. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by NIILI (@niili_official)

“It also allowed us to revise our strategy, revise our business plans and rethink a lot of aspects,” added Al-Zaabi. 

According to Llop, the major change for NIILI was going entirely digital. “We really had to think about how to proceed to get a space in the digital world that is absolutely flooded with brands and new things,” she said. 

However, the brand has been making moves since its launch. Just last month, NIILI launched on Ounass for customers in Saudi Arabia, the UAE, Kuwait, Oman, Bahrain and beyond.


French model Cindy Bruna stars in the L’Oreal x Elie Saab beauty campaign

French model Cindy Bruna stars in the L’Oreal x Elie Saab beauty campaign
Cindy Bruna is one of the most recognizable models in the fashion industry. File/Getty Images
Updated 10 May 2021

French model Cindy Bruna stars in the L’Oreal x Elie Saab beauty campaign

French model Cindy Bruna stars in the L’Oreal x Elie Saab beauty campaign

DUBAI: Cosmetics giant L’Oreal has released a limited-edition makeup collection of nine products with Lebanese couturier Elie Saab. Saab is the latest designer to team up with the cosmetics company, which has partnered with other fashion houses such as Balmain, Isabel Marant and Karl Lagerfeld in the past. The campaign for the L’Oreal x Elie Saab makeup range was unveiled this week, starring French model Cindy Bruna.

The catwalk star appears in a beauty advert wearing a heavily-embellished gossamer dress designed by the Beirut-born couturier. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by ELIE SAAB (@eliesaabworld)

Bruna, who was born to an Italian father and a Congolese mother in France, actually landed one of her first modeling jobs for Elie Saab shortly after signing with Wilhelmina Models in 2012. 

She would go on to become one of the most recognizable models in the industry, making headlines as the first Black woman to walk exclusively for Calvin Klein in that same year.

Bruna, has been ranked as a “Money Girl” on models.com, alongside the likes of Bella Hadid and Kendall Jenner, meaning she is predicted to have longevity in the fashion world. She has walked the runway a clutch of high-end labels, including Chanel, Saint Laurent and Gucci, to name just a few.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by ELIE SAAB (@eliesaabworld)

Throughout her career, she has remained loyal to the designer who gave her one of her first modeling gigs and recently served as the face of Elie Saab Parfum’s 10-year anniversary campaign. 

Meanwhile, the exclusive L’Oreal x Elie Saab makeup collection is exactly what you’d expect from a designer beloved by celebrities for his stunning haute couture gowns.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by ELIE SAAB (@eliesaabworld)

The nine-piece collection, which marks the designer’s first foray into beauty, includes four shades of lipstick, three creamy lip glosses, a nine-pan eyeshadow palette and an oil-infused mascara. Each comes in sleek, gold-tinged packaging that evokes the luxury of the designer’s signature ethereal gowns.

“My goal has always been to make women look beautiful and this collection allows me to bring an array of products to fit into women’s lives, helping them to feel more elegant and confident,”  Saab said in a statement about the collaboration.


Arab artist Nourie Flayan collaborates with luxury label Carolina Herrera on Eid illustrations

Arab artist Nourie Flayan collaborates with luxury label Carolina Herrera on Eid illustrations
Updated 10 May 2021

Arab artist Nourie Flayan collaborates with luxury label Carolina Herrera on Eid illustrations

Arab artist Nourie Flayan collaborates with luxury label Carolina Herrera on Eid illustrations

DUBAI: Lebanese artist Nourie Flayan is collaborating with US luxury fashion house Carolina Herrera on a set of Eid Al-Fitr illustrations. 

In celebration of the holiday, the brand is releasing a series of illustrations aiming to bring “together friends and families after Ramadan and highlight the strong family values that are at the core of the Carolina Herrera brand heritage,” according to a released statement. 

The artist also used the jasmine flower, which is a tribute to the iconic flower Venezuelan-American designer Carolina Herrera seeks inspiration from. (Supplied)

The illustrations that Flayan created for Carolina Herrera evoke a modern festive atmosphere, which fits both Ramadan and Eid, featuring traditional prints such as the Mashrabiya, an architectural element that is a characteristic of traditional architecture in the Islamic world. 

The artist also used the jasmine flower, which is a tribute to the iconic flower Venezuelan-American designer Carolina Herrera seeks inspiration from — the imperial jasmine.

Many of her illustrations feature multiple hands. (Supplied)

Flayhan is a well-known advocate of women’s rights.

She often draws colorful sketches of women in the region and many of her illustrations feature multiple hands or eyes.

She often draws colorful sketches of women in the region. (Supplied)

Flayhan studied textiles in university before delving into illustration. During her career she has collaborated with international brands such as Shopbop, Gucci, Loewe, Yoox and Selfridges. This is her first collaboration with Carolina Herrera.