RIYADH: What is a creative economy? The term has become a buzzword in today’s world — one that places culture and imagination at the crux of economic and technological expansion.
British author John Howkins first coined the term in 2001 to describe the economic systems where value is reflective of imaginative qualities rather than the traditional resources of labor, land, and capital.
Howkins applied the term to cultural goods, arts, research and development, toys, and games. Observers such as Howkins believe that creativity is an intrinsic characteristic of 21st century economies — similar to how manufacturing defined economies of the 19th and 20th centuries.
The rising importance of the creative economy can be witnessed at this year’s LEAP conference, where a dedicated segment has been devised focusing on the intersection between creativity, the economy and technology.
The conference is home to science and technology as much as it is to arts and entertainment — demonstrating how technological advances in immersive and digital entertainment are influencing the sectors of art, fashion, architecture, and design influencing the ways human beings live and work.
Panel sessions regarding the “Arts at the Intersection of Culture and Digital,” “Preserving Arts and Culture with AI,” “Building Engaged Communities in the Age of Metaverse,” and “Content Creation and Creation Economy,” among others, look at the crucial role that creativity plays in expanding technology, AI, and the economy.
“As an artist, I find AI to be a tool that enables me to think more about the future and expand my artistic practice,” MaryLiz Bender, artist, technologist and creative director and co-founder of Cosmic Perspective, said during a panel on “The Future of Art — the Evolution of Humanity.”
She added: “I want to think about the future and where we will be in 10, 20, 30, 50, and even one hundred years from now, and that is where AI has helped me.
“We are at a point now where our interaction and collaboration with AI models is enhancing our creative output as artists,” said Bender.
Creative economy is also a term pivotal to Saudi Vision 2030 — one of the defining pillars of the country’s reform plan and social transformation agenda, launched by Crown Prince Mohammed Bin Salman in 2016 to wean the Gulf nation off a reliance on oil and gas and develop a future-focused economy — one that is forward-thinking, creative and among the most advanced technologically in the world.
Creativity in all industries, states Vision 2030, is vital to the establishment of the agenda’s three primary objectives: “To build a vibrant society, a thriving economy and an ambitious nation.”
Technology, as several sessions demonstrated on the first day of LEAP, is becoming a fundamental part of preserving culture and heritage and advancing artistic processes.
In a session on “Preserving Arts & Culture,” Rami Jawhar, program manager for Google Arts & Culture, explored the importance of cultural preservation using technologies like AI.
In places burdened by conflict, destitution and where languages and traditional cultures are threatened with extinction, Jawhar showed how through technology Google is striving to preserve cultural heritage — even if it is through the intangible realm of the metaverse.
Through diverse technologies, the memory of past cultures and traditions can be maintained and preserved — a practice vital as the human race powers into the so-called fourth industrial revolution.
Saudis review options for studying abroad as US gun violence spirals
Safety and security ‘may not be the most important factor but among the highest priorities’
High cost of tuition also discouraging parents from sending children abroad
Updated 22 min 49 sec ago
DUBAI: Seeing their children receive the best possible education is every parent’s dream, and having a high number of international students is a goal for every world-renowned tertiary institution. However, in today’s changing world, various factors complicate the decision-making process for students and parents.
Parents have to take many issues into account, from the COVID-19 pandemic to the wave of shootings on school campuses in the US. As the education landscape shifts, some Western institutions have opened branches in foreign countries, including the Gulf region, appealing to students who do not wish to, or cannot afford study abroad.
These days a growing number of Arab parents, including Saudis, deliberate thoroughly before sending their children to pursue their higher studies in the US — home to some of the most prestigious education institutions and research centers in the world. Analysts and experts say that the rose-colored dream of studying in the US has started to change slightly owing to a confluence of academic, social, economic and security factors.
“If you look at it (number of students from Saudi and the rest of the Gulf region) in the span of the last … for example, 10 years, yes it has changed. If you look at it since COVID, yes it has changed. There isn’t a (hugely) significant decrease in the numbers, but there is a decrease,” Dala Kakos, an education strategy specialist, told Arab News.
Kakos, who has worked with the World Bank and the Executive Council in Abu Dhabi, and Knowledge and Human Development Authority in Dubai, says that while a sense of safety and security is not the most important factor for students and parents, it is among the highest priorities.
Saudi columnist Tariq Al-Maeena also believes the number of Saudi students in the US has decreased. “The impression of the numbers had been gleaned by what I had been following over the recent years as well as discussions with a wide group of friends and acquaintances,” he told Arab News.
“Already some Saudi students (unfortunately) met a tragic end in the US at the hands of criminals.”
In January this year, 25-year-old computer science student Al-Waleed Al-Gheraibi was stabbed to death in his accommodation in Philadelphia. This was only the latest incident in which a Saudi student was murdered in the US. In 2018, 23-year-old architecture student Yasser Abualfaraj was found murdered in his apartment in Florida.
• The increasing number of violent incidents in the US and high cost of tuition are two factors that could stop parents from sending their children abroad.
• Some Western institutions have opened branches in foreign countries, including the Gulf region, appealing to students who do not wish to, or cannot afford to study abroad.
• Saudi Arabia is one of the top countries from the Middle East and North Africa region in terms of number of students studying in the US, while China and India lead on the global level.
And two years prior, 24-year-old business administration student Hussain Saeed Alnahdi was beaten to death in Wisconsin. Other murders of Saudi students in the past decade were reported in Australia, Canada, the UK and Malaysia, according to a press report by Al Arabiya.
The increasing number of violent incidents in the US is a worry for prospective students and parents. From 1966 to 2022, 12 mass shootings took place on US college campuses. During the same period, there were 300 shooting incidents on college campuses, resulting in 94 deaths and 215 injuries, according to American press reports.
Some Europe-based websites are currently posting short videos advising European students abroad on what to do during a shooting.
Al-Maeena believes this is good advice for all students. “We live in a relatively safe society; we are not conditioned to be wary and alert, and sometimes we fall prey to those wishing us harm,” he told Arab News.
Prestige is a very heavy factor when someone is an international student and they want to go abroad. This is a big thing because you are making a big effort to leave, you will be representing your country when you are there, and you also will be representing the university when you come back home.
Dala Kakos, Education strategy specialist
“That is why it is imperative that any student going overseas must attend some kind of awareness seminar to alert them (to) all possible scams that may do them harm,” he said.
The exact number of Saudis currently pursuing their higher education in the US is unknown, but it is estimated in the tens of thousands. There has been an increase in the past, with the number of Saudis studying in the US rising from 10,000 in 2007 to 120,000 in 2015, with 600 taking up medicine.
Saudi Arabia is one of the top countries from the Middle East and North Africa region in terms of number of students studying in the US, while China and India lead on the global level. But even this is changing.
According to the Institute of International Education, the number of international students at US colleges grew by just 0.5 percent in the 2018-2019 academic year, “bringing an end to a decade of expansion.”
The results, posted on the website of Foreign Policy, were due to a “slowdown” in the number of Chinese students, who accounted for nearly one-third of all non-American students in the country. Other countries, including South Korea, Japan, Iran, the UK and Saudi Arabia, also “sent fewer students to the US” that year compared to the previous one.
The number of Saudi students in the US has gone down after the Saudi government decided in 2016 to “reevaluate” its scholarship program that covers many countries in the world, including the US. New guidelines were introduced limiting participants to top-100 universities, or top-50-rated programs in their fields.
The high cost of tuition is another factor that could stop parents from sending their children abroad, according to Kakos.
According to her, other factors include tuition, location, proximity of relatives living abroad, having alumni parents, and prestige.
“Prestige is a very heavy factor when someone is an international student and they want to go abroad. This is a big thing because you are making a big effort to leave, you will be representing your country when you are there, and you also will be representing the university when you come back home,” Kakos said.
Owing to its many renowned universities, the UK is always an option for parents. By offering English-language degrees, the US and UK are ideal destinations for those seeking to study abroad.
“Interestingly, there is an upward trend of European universities offering English-speaking degrees,” Kakos said. “Already, many of them are constantly increasing their postgraduate and master’s and doctoral programs. But now, they (have) started to pay attention to undergraduate programs. For example, Greece just announced that their national universities have put forth at least 12 new majors in English.”
At the same time, the UK has made attracting foreign students part of its national strategy. The country recently organized official academic visits to both Saudi Arabia and the UAE to draw in more students and increase their “market share,” Kakos said.
“They know the true value that they could bring, which is financial, but also need more presentation in their international students. They are focusing much more on gaining more international students, specifically from Saudi Arabia. They voiced that and they are pursuing that currently.”
Other options include Germany, Australia, and even Japan, despite the language barrier.
Al-Maeena said “options are unlimited” when it comes to education. Usually, the decisions “will be influenced by the student’s family and past historical experiences. I know of one parent who graduated from Japan some decades ago, and now has influenced his children to obtain their higher studies there.”
The UK, which is the second-most popular study destination after the US and home to the prestigious Oxford and Cambridge universities, is receiving an increasing number of Saudi students, said Abigail Davenport, head of Strathclyde Business School’s branch in the UAE.
“Over the years, leaders of GCC countries have strived for knowledge-based economies, and have made great strides in developing social, economic and education infrastructures … Strathclyde has excellent relations with Saudi Arabia, in particular across public and private sectors, as well as a long history of welcoming Saudi students to the main campus in Glasgow,” she said.
“The UK is incredibly diverse, and international students will get the chance to experience a multicultural environment whilst still maintaining strong ties to their own culture,” she told Arab News in a statement.
According to recent available figures from the Higher Education Statistics Agency, during the 2020-2021 academic year, there were 3,310 new Saudi students studying in the UK, of which 1,045 were undergraduates, 1,620 postgraduates, and 645 doctoral students.
In total, the number of Saudi students studying at UK institutions almost doubled from the 2019-2020 to 2020-2021 academic years, according to British Council figures. Of the 14,070 current Saudi students connected with UK higher education, 11,850 are studying at institutions, 2,000 are enrolled in distance, flexible or distributed learning, and a minority are studying at overseas branch campuses.
The opening of overseas branch campuses is “definitely needed” and “a good strategy,” Kakos said, as it caters to students who cannot or do not want to travel abroad. She added that a “blended learning” experience, where studies are divided between physical classes and online learning, is also becoming a huge trend.
Studying abroad, according to Kakos, has many benefits, including new experiences, research potential, and access to extracurricular activities that may not be available in one’s home country.
The students “stand to gain a lot but, at the same time, branch campuses coming into the country would also be able to give a lot more value to the overall educational landscape and the options available to students in Saudi Arabia and the GCC in general.”
Who’s Who: Abdullah bin Sulaiman Al Rajhi, Arab Banking Personality of the Year
Updated 05 June 2023
Abdullah bin Sulaiman Al Rajhi was recently named Arab Banking Personality of the Year by the board of directors of the Union of Arab Banks.
Al Rajhi is chairman of Al Rajhi Bank, one of the largest banks in the Arab world.
With a career spanning several decades, he has established himself as a leader in the financial sector. Under his leadership, Al Rajhi Bank has achieved remarkable success and garnered global recognition.
In 2021, Forbes magazine listed the bank as the sixth-strongest company among the top 100 companies in the Arab world, a testament to Al Rajhi’s strategic vision and commitment to excellence.
In addition to his role at Al Rajhi Bank, he is a board member and chairman of various investment, industrial and charitable companies.
He is chairman of Al Rajhi Cooperative Insurance Co., Al Rajhi Holding Group, Al Rajhi Financial Co., Farabi Petrochemicals Co., Al-Ajial Holding Co., and Saudi Carpet Manufacturing Co., among others.
His career in the banking sector began in 1979 when he joined Al Rajhi Bank.
From deputy general manager for financial affairs to CEO and, ultimately, chairman, his contributions have been instrumental in shaping the bank’s growth and transformation.
Al Rajhi graduated from King Abdulaziz University with a bachelor’s degree in business administration in 1979.
He continues to be a driving force in the banking sector, inspiring future generations of business leaders.
Saudi culture minister meets German counterpart in Berlin
Updated 05 June 2023
RIYADH: Saudi Arabia’s Minister of Culture Prince Badr bin Abdullah bin Farhan met with his German counterpart Claudia Roth during a visit to Berlin on Monday.
Prince Badr and Roth, the German minister of state for culture and the media, discussed opportunities for cooperation between their countries in the field of culture.
They also discussed strengthening their bilateral partnership through the exchange of specialized delegations, the implementation of special cultural projects, and the exchange of experiences with regard to museums.
Saudi Green Initiative celebrates World Environment Day
The ultimate goal is to remove 4.1 million tons of carbon dioxide emissions annually and build an effective waste management model to be implemented across the Kingdom by 2035
Updated 05 June 2023
RIYADH: The Saudi Green Initiative is celebrating World Environment Day on June 5 through the launch of programs to reduce plastic waste and clean the oceans.
Designated by the UN, the theme of World Environment Day 2023, “#BeatPlasticPollution,” will focus on ways to combat the pollution generated by plastic waste.
Approximately 400 million tons of plastic waste are produced annually, while only 9 percent of it is recycled worldwide.
In efforts to improve waste management, the Saudi Basic Industries Corp. has joined the Coalition to Eliminate Plastic Waste with the aim of cleaning plastic from the oceans.
SGI is collaborating with the National Center for Waste Management to develop a comprehensive national plan for waste management in the Kingdom to strengthen its leadership in circular economy practices. The project is scheduled to be completed in 2025.
Also in cooperation with the National Center for Waste Management, the Saudi Investment Recycling Co. is leading a waste management initiative in the city of Riyadh that will divert 94 percent of the city’s waste from landfills and convert over 1.3 million tons of biodegradable waste into agricultural fertilizers.
The ultimate goal is to remove 4.1 million tons of carbon dioxide emissions annually and build an effective waste management model to be implemented across the Kingdom by 2035.
Since the launch of SGI in 2021, 77 individual programs representing an investment of more than $186 billion in the green economy are already in progress. The programs have three tangible objectives: to reduce emissions, increase vegetation, and protect local biodiversity and landscapes.
During June, SGI will implement an ongoing campaign to raise awareness about environmental conservation efforts in the Kingdom.
For more information about the ongoing programs under the SGI umbrella to protect land and marine areas and enhance biodiversity in Saudi Arabia, please visit: https://www.greeninitiatives.gov.sa/ar-sa/sgi-initiatives