RIYADH: In a bid underscore the potential of responsible travel within Saudi Arabia, Red Sea Global, the developer behind two of the world’s most ambitious regenerative tourism destinations, The Red Sea and AMAALA, has partnered with the World Travel and Tourism Council.
This collaboration aims to facilitate the exchange of insights and best practices among industry professionals who share the common goal of fostering a more sustainable future for the tourism sector.
Through this partnership, RSG will gain access to WTTC’s annual Economic Impact Research, which covers over 185 countries and 26 regions worldwide, providing valuable insights.
Furthermore, RSG is set to spearhead the WTTC’s strategic initiatives in the areas of travel and mobility, sustainability, and digital transformation.
“This partnership also allows us to show the industry what we have achieved, to demonstrate that there is a better way to develop and operate, and to encourage others to pursue regenerative tourism for the benefit of people and planet,” said Tracy Lanza, group head of global brand and marketing at RSG.
This aligns with Saudi Arabia's transformation into a global leader in sustainable tourism, as the nation prioritizes sustainability as a central aspect of its travel and tourism-focused advancements within the framework of Vision 2030.
The Red Sea, slated to house 50 resorts with over 8,000 hotel rooms by 2030, demonstrates Saudi Arabia’s ambitious goals to become a global tourist destination.
Furthermore, more than 1,000 residential buildings will be spread across 22 islands and six inland areas, providing ample housing options for residents by that time.
Meanwhile, AMAALA, set to open its doors in 2025, is expected to host eight resorts offering more than 1,200 hotel keys.
Once completed, the project will encompass a total of over 3,900 hotel rooms spread across 29 properties. Additionally, it will feature around 1,200 luxury residential villas, apartments, and estate homes, offering a diverse range of accommodations for visitors.
With projections indicating up to 1.5 million annual visitors to The Red Sea and AMAALA, this surge in tourism is poised to have a positive impact on local economies, fostering opportunities for continuous growth.
In a bid to fuel the job market, these combined projects are expected to create around 120,000 jobs every year.
The emphasis on regenerative tourism will ensure the preservation of natural treasures for generations to come. These developments underscore Saudi Arabia’s commitment to sustainability and its shift away from oil dependency.
