ALULA: The Royal Commission for AlUla has announced the launch of the area’s summer fruit season, which offers a variety of the finest local products at the farmers market in Manshiya Plaza, from July 17 to 24.
AlUla’s seasonal goods project aims to provide support to farmers and small business-owning families and increase sustainable demand for organic fruits and other products, which will provide new opportunities for economic diversification within and beyond the agricultural community.
The fruit season seeks to empower the seasonal cycles of AlUla’s farms. (SPA)
The project will feature four annual events: the first for summer fruit products from July 17 to 24, the second for dates from mid-October to mid-November, the third for gum arabic during November, and the fourth for citrus fruits for nine days starting in early January 2025.
The fruit season seeks to empower the seasonal cycles of AlUla’s farms, known for producing the highest quality mangoes, grapes, figs, dates and citrus fruits, as well as gum arabic, a traditional plant highly valued for its medicinal and cosmetic uses.
The fruit season seeks to empower the seasonal cycles of AlUla’s farms. (SPA)
The Manshiya market, a hub of community and agricultural life in AlUla, will host vendors and buyers of fresh local produce, boosting economic activity beyond traditional crop cycles.
The market attracts increasing numbers of visitors to its annual agricultural events, showcasing the diversity of the region’s crops and how fresh products are used in famous local dishes.
The project contributes to fostering a spirit of cooperation and partnership between AlUla’s farming community and local entities, aligning with the commission’s efforts to enhance sustainability and resilience in the economic sector.
