SMART Technologies Inc. has announced the appointment of Nada Haddad as SMART’s marketing manager for the Middle East and Africa (MEA). In this role, Haddad will be responsible for the planning and execution of marketing activities across the MEA region. As countries look toward the adoption of ICT in the classrooms to enhance student learning through making the curriculum more engaging, interactive and appealing, SMART claims to be at the forefront of this movement with an extensive portfolio of solutions and services. This new appointment underscores the importance of this region as a key market and highlights SMART’s focus to better meet the needs of its growing customer base across the Middle East. Nada brings over 10 years of marketing experience to SMART. She graduated from Notre Dame University in Lebanon with a Bachelor’s degree in advertising and marketing and is also a certified member of the International Advertising Association (IAA). “SMART is a leading provider of both educational and business solutions and I am pleased to be able to contribute to the company’s expansion,” said Nada. “With the increasing importance of interactive products in both education and business sectors, I look forward to being an active contributor to the growth of SMART in providing quality technology solutions and services to customers throughout the region,” she added. Aaron Fright, SMART Technologies’ Middle East area manager, said: “We are delighted to welcome Nada on board, especially as the Middle East is increasingly emerging as a front-runner in the field of ICT deployment.”
Emirates has appointed Abdallah Al-Zamani as its new Central Province sales manager based in Riyadh to help drive revenue within the market. A UAE national, Al-Zamani will take on the important role of implementing and driving Emirates sales strategies across the province, capitalizing on the increasing need for convenient travel options from within the market. “Abdallah is a strong asset for our operations in Saudi Arabia bringing with him a wealth of expertise. As sales manager for Saudi Arabia, Abdallah will play a key role in expanding and capitalizing on our existing sales and operations within this strategically important market with a particular focus on our Riyadh services,” said Adil Al-Ghaith, Emirates vice-president Saudi Arabia. He joined Emirates in 2008 through the company’s dedicated UAE National Commercial Management Trainee Program and has since held positions in India and Bangladesh — two of Emirates’ busiest markets. Abdallah holds a Bachelor of Science degree in computer engineering from the American University of Sharjah. “Having spent several years training with Emirates’ UAE national development program, including at stations in India and Bangladesh, I am keen to take on the challenge of the Saudi market,” said Al-Zamani. “Our capacity out of Riyadh has increased over 100 percent over the last two years. With 12 weekly flights out of Riyadh, our customers can connect seamlessly to our extensive network of over 100 destinations across six continents.” Emirates currently operates to four points within the Kingdom — Madinah, Riyadh, Jeddah and Dammam.