Hair botox: For shiny, healthy hair

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Updated 07 May 2014

Hair botox: For shiny, healthy hair

Like a tree, your hair goes through different seasons. One day your hair is healthy and shiny and the next it is dry and screaming for help. A bad hair day is not just a phrase, it is a living proof that your hair is looking for you to save it. Hair botox is the solution to all your hair woes.
Years of brushing, coloring, styling, straightening and blow drying can take their toll on your locks. Sometimes, conditioning and hair masks are not enough to keep your hair healthy.
Hair botox is a new treatment that could turn back the clock and help you regain your healthy hair. It is called botox because just like botox smooths away wrinkles, scientists claim to have devised a formula, which apparently plugs holes and smooths away tears and damages in dried locks.
“As we grow older, our hair produces less keratin, which is a protein that strengthens your hair. After all these years of not protecting your hair from the sun, coloring, styling and blow drying, your hair becomes tired and worn out,” said Dalal Al-Sayyad, hair specialist at Eve Salon in Jeddah. “Your hair needs as much attention as you give to your skin or to your nails. After all we Arabs say a woman’s crown is her hair,” she added.
Hair specialists aim to beautify hair, rather than allow it to continually dehydrate over time, fall off and crumble, like leaves of a tree, according to Al-Sayyad.

What is hair botox?
The treatment repairs the damaged or broken hair fibers with a powerful concentrate of active ingredients including caviar oil, B5, E vitamins and collagen complex, which guarantee to moisturize, nourish, repair and revive hair right from the very first use, adding incredible shine and softness and eliminating frizz. Major benefit of the treatment is that it has the capability to repair split ends.
Botox works on all hair types: curly, straight, thick, thin, grey, blonde and everything in between and the results last for four weeks.

Why hair botox?
1) Unlike Keratin treatments that use formaldehyde, hair botox does not use any harmful chemicals. Hair botox is safe enough to use because of the excellent exfoliating effect of this acid; it helps with scalp conditions, such as dandruff and psoriasis.
2) Unlike relaxing treatments, this product can give you straight silky hair without breaking their bonds. It contains a rich formula that shoots nutrients into the damaged cortex of the shaft cuticles and restores hair from inside out.
3) Unlike many keratin treatments, it is impossible for hair botox to damage hair or weaken its integrity, which is quite possible with keratin treatments that are too strong as they deliver too much protein to a client’s hair shaft.
4) Hair botox also works as a great re-constructive treatment as the organic microspheres help minimize hair loss.

Who should go for it?
Women with worn out, damaged, pale hair, and especially hair that suffer from split ends, should undergo this procedure and help their hair get the treatment needed to get back to its normal state.
It is particularly good for clients with very long hair, who suffer from split ends, or those whose hair have become frizzy or brittle due to heat damage from curling, straightening and blow drying or repeated color treatments.
Who shouldn't do it?
This treatment is not appropriate for pregnant women as doctors recommend them to stay away from chemicals.

Treatment process:
Al-Sayyad explains that this treatment is conducted on clean hair. So the first step is to have the specialist shampoo your hair and not use a conditioner.
The hair is then combed, made tangle free, and sectioned. The hair must be massaged to help it absorb the product.
Once this is done on all hair, Al-Sayyad says the product should not stay on the hair for more than 45 minutes. Then its is washed off and the hair is soaked for exactly seven minutes to make sure the product is entirely removed.
Blow drying is the next step. The hair specialist says that you should hold the dryer vertically to ensure the hair is straight and does not break. Then comes the ceramic, which is not as important as the blow dry, but it is used to obtain optimum result, which is shiny, smooth and healthy hair.
The treatment requires you to use their special shampoo and conditioner to benefit from the treatment for a longer while.

The results:
1) Extreme hair rejuvenation — anti-age capabilities which will transform your hair to its youthful state.
2) Exclusive in salon-service which gives your hair a complete makeover in 45 minutes.
3) Affordable service which gives stunning instant results, ideal before a holiday or a party or any occasion when you desire to look your best.
Al-Sayyad promises that you will see the difference after one session and you will get the hair you have always wanted.

How often should one do it?
It is a harmless treatment and one can even color their hair the next day, according to Al-Sayyad. “I highly recommend those who do this treatment to come back after four months, especially if you work a lot on your hair,” she said. “Those who color, style and blow-dry a lot need this treatment the most and I highly recommend this to help their hair become healthy and shiny,” she added.

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Regional designers wow the front row at LFW

Omani label Atelier Zuhra found new ways to update denimwear. (Getty Images)
Updated 16 September 2019

Regional designers wow the front row at LFW

DUBAI: Emirati designer Ahmed Khyeli showed off his ethereal new collection at London Fashion Week on Sunday, just before British-Afghani designer Osman Yousefzada and Omani label Atelier Zuhra showcased their latest lines on Monday.

Yousefzada’s eponymous label OSMAN staged a showcase of the designer’s dreamy Spring/Summer 2020 collection, complete with frothy tulle, vibrant jungle prints and more structured, belted two-piece outfits in bright pastel shades.

Atelier Zuhra — the brainchild of designer Rayan Al-Sulaimani and entrepreneur Mousa Al-Awfi — put on a show of denim creations. Splattered with what looked like cracked white paint and underlain with delicate white tulle, the Omani fashion house found new ways to update denimwear.

Emirati designer Ahmed Khyeli showed off his ethereal new collection at London Fashion Week. (Getty Images)

For his part, London-based Khyeli wowed the front row with a sneak peak of his Spring/Summer 2020 line, full of dramatic silhouettes in a much lighter color palette that the rich dark shades the designer has become known for.

Although the collection still featured a smattering of midnight blacks, hot salmon pinks, milky pea greens and nude shades were out in full force.

A feathered white ballgown and matching jacket was the main event at the show, with its decadent cascading feathers and sweetheart neckline. Peek-a-boo cutouts, tiny sequins and tightly rouched material also made appearances in the collection.

Khyeli is no stranger to spotlight and his designs have been worn by some of the entertainment industry’s leading ladies.

In March, makeup mogul Kylie Jenner sported a daring ensemble by the designer for a photoshoot.

 Ahmed Khyeli presented a sneak peak of his Spring/Summer 2020 line. (Getty Images)

The 21-year-old, who was recently named the youngest ever self-made billionaire by Forbes, wore a custom-made gown by Khyeli.

The dramatic black minidress featured a frilled train running up the side along with an oversized, ruffled collar.

Lady Gaga took to the Jimmy Kimmel Live TV show in early March to talk about her 2019 Oscar win while wearing a gown by Khyeli.

The beaded tulle gown, with a swimsuit-style bodice and strappy shoulders, hailed from the label’s Spring 2019 collection and, according to the fashion house, took more than 200 hours to embroider by hand.