Rubaiyat brings Phillip Lim brand to Jeddah

The Phillip Lim brand is making its debut in Jeddah with the Autumn/Winter 2017 collection.

Rubaiyat Department Store in Jeddah is celebrating the latest addition to its range of ladies luxury designer labels with a pop-up event to launch the Phillip Lim brand.
“Rubaiyat is excited about bringing this internationally popular designer brand to Jeddah where it will be welcomed by fashionistas for whom 3.1 Phillip Lim provides an approachable designer experience with beautiful everyday classics that have a cool, easy, chic look which embodies youthful elegance and advocates personal style,” Rubaiyat said in a press release.
“3.1 Phillip Lim is for teens and ladies who are looking for a luxury contemporary designer at affordable prices.”
The brand is exclusive to Rubaiyat in the Kingdom.
The Phillip Lim brand is making its debut in Jeddah with the Autumn/Winter 2017 collection, which is all about a new romanticism with the accent on color.
The collection is described as a “refinement that’s a bit classic in attitude, but imparts a sense of individual style, without looking or feeling forced, a style that is confident, chic, and most of all, effortless.”
The Phillip Lim brand was founded in 2005. Today the brand is available in over 500 boutiques and department stores across 50 countries, with flagship stores in New York, Los Angeles, Miami, and London and 3.1 Phillip Lim boutiques throughout Asia.
Located in Stars Avenue, Jeddah, Rubaiyat Ladies Department Store offers a range of more than 350 luxury brands including over 80 ready-to-wear, swimwear designer labels, footwear, accessories and exclusive fragrances all under one roof.
The company claims to be a “favorite destination” of Jeddah’s fashion-loving ladies who enjoy a luxury shopping experience in a private environment attended by experienced and knowledgeable fashion advisers.