Arab News boosts female staff in drive to become first Saudi ‘gender-balanced’ newspaper

Arab News' Jeddah bureau. The newspaper aims to have a 50:50 gender-balanced newsroom by 2020. (AN Photo by Huda Bashatah)
Updated 08 March 2019

Arab News boosts female staff in drive to become first Saudi ‘gender-balanced’ newspaper

RIYADH: The proportion of women working for Arab News rose to more than a third in 2018, moving closer toward the Riyadh-based newspaper’s target to have a 50:50 gender-balanced newsroom by 2020.
The ratio of women working across the global operations — including editorial staff in the Saudi, London and Dubai bureaus, regular Opinion writers and foreign correspondents — stood at 35 percent at the end of 2018.
That compares to 31 percent in 2017 and just 13 percent the previous year, according to Arab News’ “Gender equality meter,” published today.
Arab News last year outlined its aim to become the first newspaper in Saudi Arabia to have a gender-balanced newsroom. The drive — referred to internally as the “50:50 by 2020” initiative — covers all the newspaper’s bureaus and areas of operation.

The increase in the proportion of female staff last year was the result of active recruitment, increased training initiatives, and steps to provide career guidance with the help of the newspaper’s publisher, the Saudi Research and Marketing Group.
Faisal J. Abbas, editor in chief of Arab News, said the newspaper’s “50:50 by 2020” initiative reflected the wider reform drive in Saudi Arabia, part of which is to encourage more women into work.
“Having a diverse newsroom is not about ticking boxes — it is about giving equal opportunities to skilled journalists based in Saudi Arabia and beyond, while also providing training and nurturing young talent within the Kingdom,” said Abbas.
“It is also about serving our community better by doing what we do best — quality, insightful and inclusive journalism.”
“Our ‘50:50 by 2020’ initiative is in line with the positive steps in Saudi Arabia toward giving opportunities to everyone in society, especially the burgeoning youth population.”
Further announcements regarding the progress of the “50:50 by 2020” initiative will be made in the future, along with updates to the Arab News “Gender equality meter.”


Publicis Groupe veteran Kamal Dimachkie leaves as new successor is named

Updated 20 October 2020

Publicis Groupe veteran Kamal Dimachkie leaves as new successor is named

  • Dimachkie’s career spans three decades of leadership and accomplishment in international and regional markets
  • Shoueiry founded the agency’s Social Content Lab and played a key role in cultivating digital design thinking across the region

RIYADH: Publicis Groupe MEA today announced the departure of Kamal Dimachkie, chief operating officer, Publicis Communications, UAE and Lower Gulf. Dimachkie is a senior executive who joined Leo Burnett in February 1985. The company has appointed Samer Shoueiry to assume the role in conjunction with his current responsibilities as chief digital officer, Publicis Communications, Middle East from Dec. 1. Dimachkie’s decision to leave comes after 33 years with the company. He will leave his current position on Dec. 31 and continue to act in a consultative capacity until June 2021 in order to ensure a smooth transition.

Dimachkie’s career spans three decades of leadership and accomplishment in international and regional markets including the US, Lebanon, Saudi Arabia, Bahrain, Kuwait and the UAE.

Raja Trad, executive chairman at Publicis Groupe MEA said: “I respect Kamal’s decision. He has been a friend and a colleague for over three decades, and not just I but the entire Publicis Groupe family will miss him. His tenure at the Groupe has been characterized by a clear commitment to values that are central to our philosophy. Kamal’s adept leadership propelled the agency to new heights — we won more than 250 accolades and added numerous international and local clients to our roster. I want to thank him for his immeasurable contribution to the Groupe and wish him all the best for his professional future.”

Dimachkie added: “Leo Burnett and Publicis Groupe have been my life for the past 33 years, and I am proud to have been a part of a glorious journey during which I have had the opportunity to serve the company in different roles in six countries, to have contributed to numerous clients and raised the bar internally and within the industry. Part of this has been the joy of working with a wonderful team and leadership, whom I have partnered with, learnt from and shall forever call my friends and brothers in arms. I am grateful to have lived the glory days of advertising with one of the best agencies in the world and to have worked with some of the most inspiring and creative people. I look forward to working with Samer on the upcoming transition and wish him success in his new role.”

Shoueiry, who will take on Dimachkie’s role, has over 21 years of experience across business, design and innovation. He has consistently delivered a robust performance in Publicis’ Experience Design and Experience Strategy, founded the agency’s Social Content Lab and played a key role in cultivating digital design thinking across the region.

Commenting on his appointment, Trad said: “Samer has a record of leadership and value creation, deep experience in generating groundbreaking brand experiences, as well as a focus on strategic design, innovation excellence and a strong technological footing. I look forward to continuing to work closely with him to drive our digital transformation in the region and support the spread of innovation through investments in our people, technology, platforms and tools. Together, we will ensure that we continue to move our business forward in the Connected Age through a data-led, digital-first approach.”

Shoueiry further added: “Kamal has built a strong foundation for future growth, including strengthening our team and expanding our scope of work. The current climate has accelerated digital transformation globally, and we are looking at a future where online and offline coexist to augment consumer experience in an interconnected brand universe. E-commerce is a necessity, digital equities are your flagship stores, search and social your new outdoor. With this new beginning, I will focus on further strengthening our creative strategy-to-results development to offer the best consumer-centric experiences and build brand value.”