Capillary Technologies eyes Saudi market

Capillary Technologies Founder and CEO Aneesh Reddy with Veda Holding Founder Fahad Alhokair signed the joint venture agreement.
Updated 23 September 2019

Capillary Technologies eyes Saudi market

Capillary Technologies, a software product company headquartered in Singapore, has entered the Saudi market, offering cloud-based software solutions to retailers and manufacturers.

Capillary has signed a joint venture agreement with Veda Holding, leading to the formation of a Saudi entity named “Capillary Arabia.”

The Riyadh-based Veda Holding was established in 2017 by Fahad Alhokair.

Capillary Technologies Founder and CEO Aneesh Reddy told Arab News: “Capillary is a 11-year-old firm, we started in 2008 from India and expanded to about 30 countries globally. We have 14 offices across China, Middle East and Southeast Asia.

“Over the decade, we have worked with hundreds of retailers, consumer brands and manufacturers on cloud-based software solutions, helping them to collect their customer data, derive actionable insights, connect one-on-one with consumers, set up an omni-channel store and build loyalty with consumers.” 

He said artificial intelligence forms an integral part of their platform. “We have built the VisitorMetrix product, which accurately measures store visitors, gives detailed information on visitor demographics and stores conversion metrics. In the online world there are many tools available. We are the first one to build an offline click-stream, helping retailers know everything from store visit to purchase,” Reddy added.

He said that the company has worked with a number of large retailers in the Kingdom, such as Pizza Hut, Majid Al-Futtaim Group, KFC, Landmark Group, Herfy, and Alhokair group.

The company has had operations in the Middle East since 2012 and was dealing with customers in Saudi Arabia through its Middle East office.

“Saudi Arabia seemed to be a market where we did not have much of a presence, which is why we felt we should do a joint venture with one of the larger groups here and we saw great synergy with Veda Holding,” Reddy said.

“Under the joint venture with Veda, the product and the technology comes from us, while the local understanding and support comes from Veda. So it is a win-win situation for customers as most customers want us to have a local presence here and provide local support,” he added.

Reddy said consumers in the Kingdom are digitally aware as Saudi Arabia has one of the highest number of internet users in the world (80 percent).

“A very clear goal of Saudi Vision 2030 is the generation of more jobs in the retail sector and the focus on organized retail penetration up to 80 percent. This is aligned with what we aim to do in the retail market here. Vision 2030 also focuses on e-commerce and our products help in accelerating digital transformation in the Kingdom,” he added.


UAQ, Alinma close real estate fund at $4.5bn

Updated 07 December 2019

UAQ, Alinma close real estate fund at $4.5bn

Umm Alqura Company for Development and Construction (UAQ) and Alinma Investment Company announced the successful completion of the launch of the Makkah Real Estate Development Funds, with an investment value exceeding SR17 billion ($4.5 billion). 

The funds are invested in seven hotel towers and two commercial complexes that will be developed within the King Abdul Aziz Road (KAAR) project in Makkah. It is one of the most significant developmental and urban development projects in the Makkah region. The project includes multiple options including housing and shopping, and provides easy mobility and means of transportation between the project facilities and the central area of the Holy Mosque.    

Yasser Abuateek, CEO of UAQ, said: “This strategic agreement is the first of several diverse investment activities designed to attract leading investment institutions. It confirms the appeal of investing in KAAR, an attractive destination for long-term investments, as well as the trust of the investment and financing community.

“This partnership also sheds light on the strength of Alinma Investment and its success in managing real estate funds, which makes it the ideal partner for implementing the project’s development and urban plan. The project aspires to become one of the modern landmarks in Makkah.”

Abuateek added: “By successfully attracting investments valued at SR17 billion, we will make progress in line with the execution plan for several diverse projects, especially since we have already reached several major milestones, including completion of the pouring and construction of all the concrete blocks for the Makkah Metro tunnels, while in addition we have completed nearly 50 percent of the bridges. Currently, we are working on completing all the unprecedented infrastructure projects that followed the demolition phase, which represent a transformation in the investment, development and preparation of the project’s lands, making it more attractive for development and creating new choices that help upgrade the quality of life for Makkah visitors and residents.”

Acting CEO of Alinma Investment Mazin bin Fawaz Baghdadi said: “We are very happy with the success of the Alinma Real Estate Development Funds together with our partner UAQ. This investment, with the large sum of capital, will play a major role in fulfilling the objectives of the finance sector, while our partnership will contribute to increasing the capacity to accommodate pilgrims and visitors through implementing urban developmental projects in the Makkah region.”

“The funds’ investment objective is to achieve long-term capital growth through the development of the superstructure in various parts of the King Abdul Aziz Road project in Makkah, which are: Five-star international hotels (Taj Hotel and Kempinski Hotel), four-star hotels (Hilton Embassy), three-star hotels (Hilton Garden Inn), apartments (Kempinski Residence), and two malls,” added Baghdadi.