WWE names first Saudi as MENA Vice President and General Manager

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Updated 04 June 2020

WWE names first Saudi as MENA Vice President and General Manager

  • Bandar Al-Mashhadi will lead WWE’s strategic business initiatives and day-to-day operations in the MENA region
  • He will also manage local operations for the company’s 10-year partnership with the Saudi General Entertainment Authority

RIYADH: WWE announced on Thursday the appointment of Bandar Al-Mashhadi as the Middle East and North Africa (MENA) Vice President and General Manager.  

Al-Mashhadi will lead WWE’s strategic business initiatives and day-to-day operations in the MENA region and work with partners across all of WWE’s lines of business, including television, live events, marketing, sponsorship, advanced media, licensing and merchandising. He will also manage local operations for the company’s 10-year partnership with the Saudi General Entertainment Authority.

“We are excited to welcome Bandar to our international leadership team and confident that his experience in managing successful partnerships in Saudi Arabia and the Middle East will have a significant impact on WWE’s continued growth,” said James Rosenstock, WWE Executive Vice President, International. “We look forward to Bandar leading WWE’s efforts in this important region for our company.”

Al-Mashhadi has more than 20 years of experience as an executive in Saudi-based companies. He spent the past six years at OSN, most recently as Managing Director, leading implementation of the broadcaster’s corporate strategy in Saudi Arabia. During this time he also served a one-year deployment as Advisor to the Minister of Media in Saudi Arabia, leading multiple Vision 2030 initiatives including the privatization of the Saudi News Network.

Earlier in his career, Al Mashhadi spent more than a decade at BAE Systems in Saudi Arabia, rising to Director of Portfolio Management and undertaking strategic leadership placements with joint venture partners.


Mind games begin ahead of the return to Saudi football as Hilal boss Lucescu challenges Nassr coach

Updated 03 August 2020

Mind games begin ahead of the return to Saudi football as Hilal boss Lucescu challenges Nassr coach

  • Victory in this Riyadh Derby will take the three-time Asian champions nine points clear of Al Nassr with just seven games remaining
  • There has been good and bad news for Al Nassr as Brazilian centre-back Maicon Pereira has arrived in Riyadh from Galatasaray and has been cleared to play

DUBAI: There may have been no football in Saudi Arabia for five months but the mind games are in full flow as ahead of the crucial top of the table clash in the Saudi Pro League on Wednesday, Al Hilal boss Razvan Lucescu has told Al Nassr coach Rui Vitoria that the pressure is all on him.

In the first game since March when the season was suspended due to coronavirus, Al Nassr in second, six points behind the leaders with eight games to play, can’t afford any slip-ups in the Riyadh Derby if they are to successfully defend the title they won last season.

“We are six points ahead and the opponent is under more pressure as they know they have to reduce the difference,” Lucescu told reporters at the pre-match press conference to the eagerly-awaited Riyadh Derby that will take place with no fans in the King Fahd International Stadium.

That points gap means that the smart money is still on Al Hilal to take league title number 16. Victory in this Riyadh Derby will take the three-time Asian champions nine points clear of Al Nassr with just seven games remaining.

Not only that but Al Hilal have looked to be in better shape than their challengers in recent warm-up games with a 2-2 draw with second tier side Al-Shoalah following a 4-0 win over Al Riyadh.

“We have been looking forward to this game for a long time,”  Lucescu, who took Al Hilal to the AFC Champions League title in 2019, added. “The league suspension has been long and it has not been easy but we have focused on the mental side of things and aim to return strongly.”

The Romanian has been boosted by the return to fitness of Brazilian star Carlos Eduardo who has recovered from last week’s knock. With the league’s leading goalscorer Bafetimbi Gomis signing a contract extension in July, Lucescu is in a positive frame of mind.

“We know the way they play and we know that it will be a tough game …but everyone is affected by the long pause and we all start at the same level. We are just going to take it step by step and stay focused.”

There has been good and bad news for Al Nassr as Brazilian centre-back Maicon Pereira has arrived in Riyadh from Galatasaray and has been cleared to play. The former Porto star will be needed as fellow defenders Omar Hawsawi and Abdullah Madu could miss out through injury.

While Hilal may have the points gap, in terms of the personal battles between the two coaches, Vitoria has the upper hand. The Portuguese boss has yet to lose in three meetings with his Romanian rival in big games in Europe as well as Saudi Arabia.

In a final play-off to reach the group stage of the 2018-19 UEFA Champions League, Vitoria led Benfica to a 5-2 aggregate victory over PAOK, coached by Lucescu. After a 1-1 draw in Lisbon, the Portuguese powerhouse won 4-1 in Greece.

Earlier this season, Al Nassr inflicted Al Hilal’s only loss in the league this season so far with a 2-1 win at Hilal’s King Saud International Stadium in October with Moroccan forward Abderrazak Hamdallah getting both goals.

A similar result at Al Nassr’s home on Wednesday would breathe new life into the title race. Vitoria has stressed that recent friendly games were a chance to try out tactics and give players a run-out. Losses against Al Raed and Al Fateh however have given the Portuguese boss much to think about.

At the other end of the table.  Al Ittihad are just three places of the bottom of this 16-team league and in danger of the drop. The two-time AFC Champions League winners face a game on Tuesday at mid-table Abha where victory would provide the Jeddah giants with some much-needed breathing space.

The race for third and a place in the 2021 AFC Champions League is also a fierce one. Al Wehda are currently in the driving seat and host Al Shabab while Al Ahli in fourth and just two points behind host the struggling Al Hazem. Al Faisaly, Al-Taawon and Al Raed also have an outside chance of booking a place in next year’s continental competition.

All eyes will, however, be on the top of the table clash as Hilal can take a huge step towards the title. “I am happy with how the players have returned from the suspension and I am confident in  their abilities,”said Lucescu. “All we care about is winning the next match and that will help us win the league.”