Facebook Journalism Project and ICFJ launch fund to support Lebanon’s news industry

ICFJ and Facebook will award $150,000 in emergency relief funds to Beirut-based news organizations. (AP)
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Updated 13 August 2020

Facebook Journalism Project and ICFJ launch fund to support Lebanon’s news industry

  • The new program will support local media outlets

The Facebook Journalism Project, in collaboration with the International Center for Journalists (ICFJ), has announced that it will invest $300,000 in a program that aims to support the stabilization and recovery needs of journalists and news organizations in Lebanon affected by the Beirut explosion.

The new program called “Supporting Beirut: Response and Recovery Fund” will assist in supporting local media outlets that have suffered damage to infrastructure and resources.

ICFJ and Facebook will award $150,000 in emergency relief funds to Beirut-based news organizations and journalists directly impacted by the blast and in need of urgent financial support.

The first phase of this program will involve identifying Lebanese news organizations and journalists who require financial support. These journalists and news organizations will then be able to apply for immediate emergency relief grants. ICFJ will award grants to select Beirut-based news organizations and journalists who meet a set criteria.

“Our hearts go out to the people of Lebanon and everyone affected by this immeasurable tragedy,” said Mohamed Omar, news partnerships manager, Middle East and North Africa, at Facebook. “We’ve been getting regular updates from our contacts in Beirut; the damage to the city’s infrastructure, including its many newsrooms, is enormous. In spite of these devastating circumstances, the news industry is working hard, under extraordinary conditions, to keep people informed and updated,” he said.

“We applaud their efforts and are continuously working with our partners to both understand their needs and support them the best we can,” he added.

ICFJ, a non-profit organization focused on raising the quality of journalism worldwide, will mobilize its local networks to implement a two-phase response and recovery initiative for the Beirut crisis.

Sharon Moshavi, ICFJ’s senior vice president for new initiatives, said: “People turn to local journalists for critical information on how to keep their friends, families and communities safe. As the impact of the devastating explosion continues to unfold in Beirut, ICFJ is prepared to work with the Facebook Journalism Project to provide tailored support to Lebanese journalists and news organizations that are providing critical information to a nation in crisis.”

The Facebook Journalism Project and ICFJ will offer additional, deeper support to select Beirut-based news organizations during phase two, depending on the longer-term impacts of the crisis.

Earlier this week, Facebook announced that it would donate more than $2.1 million to local hospitals, medical institutions and NGOs to support relief and recovery efforts, $1 million of which has been matched by its community as part of a Facebook fundraiser.
 


TishTash finds new way in COVID world to connect with audiences

Updated 32 min 40 sec ago

TishTash finds new way in COVID world to connect with audiences

  • Two-hundred influencers and media “drove through” the event without having to leave their cars
  • The path from entry to exit was filled with the latest beauty, health and wellness trends, interspersed with a few branded surprises along the way

DUBAI: TishTash, a boutique beauty and wellness communications agency, came up with a creative new way to connect and engage with influencers and media while staying physically distant and safe. 
The company partnered with Costa Coffee on Al-Wasl Road, Dubai, to hold its #TishTashThru event in a drive-thru style.
Two-hundred influencers and media “drove through” the event without having to leave their cars. 
The path from entry to exit was filled with the latest beauty, health and wellness trends, interspersed with a few branded surprises along the way.
With attendees given an hourly slot in which to arrive, motivational messages greeted cars as they wound their way through the drive thru. 
Brands including Kibsons, Earth Goods, Missha, Medcare, Vierro, Citron, FC Beauty, Prickly Pear, Skin Republic, Izil Beauty, Caha Capo, Mustela and Champion Cleaners showcased their seasonal launches, allowing attendees to get an exclusive preview of new products and ventures.
Attendees exited with wellness-orientated tips and tricks, a beauty stash, and their Costa order of choice from the new Value Menu.
“It was an amazing event delivered by the team at TishTash. What seemed like a crazy idea was brought to life and delivered fantastically,” said Shemaine Jones, head of marketing at Emirates Leisure Retail.
“We reached over 200 influencers in a fun and safe manner, the coverage has been amazing, and we had the highest attendance of any event we’ve ever done. Thank you to the amazing TishTash team.”