Serve up Lebanese delicacies in the UAE with e-store Jarra

The kumquat crush artisanal marmalade. Supplied
The kumquat crush artisanal marmalade. Supplied
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Updated 11 January 2021

Serve up Lebanese delicacies in the UAE with e-store Jarra

The kumquat crush artisanal marmalade. Supplied

DUBAI: A game-changing online platform is bringing the premium tastes of Lebanon all the way to the UAE. It all started with the Lebanese lawyer-turned-mompreneur Annabelle El-Fanj moved to Dubai two years ago and couldn’t find the food she grew up on.

“Food is a part of culture,” El-Fanj told Arab News. “The more diverse the culture, the more exquisite is the flavor of the food. This is what I want to share with the Emirati market — the diversity of our culture and the know-how of the Lebanese people when it comes to food.”

She called her family-run startup “Jarra,” which is a traditional type of jar made of clay. “I wanted to have something that unified everyone,” explains El-Fanj. “Everyone has a jar in their culture, whether in Europe, Africa or Asia. It’s one of the basic things that humanity created for the kitchen.”

Miel Du Levant is the only organic Lebanese honey certified at 0% sucrose since 2000 and is available at Jarra. Supplied

Ever since launching Jarra in October 2020, she has worked hand in hand with Lebanon’s local artisans who export a select variety of handmade Levantine delicacies from Beirut and other Lebanese villages, including dairy products, olive wood spoons, award-winning olive oils, jams, marmalades, jars of honey and vegan options. Aside from the fact that all used ingredients are locally sourced, El-Fanj believes it’s the passionate artisans behind the products that give the products soul.

The Khoury brothers' garlic honey confit is available on Jarra. Supplied

Small jars of green onion pesto and garlic honey confit, among others, have been created by brothers Dany and Nabil Khoury, who founded Beirut’s organic food shop “Dry and Raw” in the midst of the country’s ongoing banking crisis. Meanwhile, in West Bekaa, a cooperative of 11 senior women have contributed their high-calcium goat labneh. “They don’t know how to write or read, but they make the best labneh ever. They do this with pride,” El-Fanj said.

Although Jarra’s offerings have attracted Lebanese consumer expats living in Dubai, El-Fanj is heartened by how the city’s British and French communities have also warmed to the products. “I love to meet people,” she said. “This is what life is about, it’s about meeting people and sharing a good meal.”

Tik Tok star Addison Rae can’t get enough of this Lebanese label 

Tik Tok star Addison Rae can’t get enough of this Lebanese label 
Updated 18 January 2021

Tik Tok star Addison Rae can’t get enough of this Lebanese label 

Tik Tok star Addison Rae can’t get enough of this Lebanese label 

DUBAI: US TikTok star Addison Rae stepped out in a pair of heels by Lebanese footwear designer Andrea Wazen this week.

The Beirut-based designer, who is the younger sister of Lebanese fashion influencer Karen Wazen,  launched her eponymous, celebrity-approved label in 2013 following stints with some of the most renowned footwear designers in the world, including Christian Louboutin and Rupert Sanderson. 

The designer’s impressive list of celebrity clientele covers a broad spectrum of stars, from Hailey Bieber to Tracee Ellis Ross and Jennifer Lopez to Kylie Jenner, who have all donned Andrea Wazen’s strappy sandals and stilettos.

Rae, who rose to fame doing fun-to-replicate dances, opted for the Immy mules in multi-color. The fanciful footwear features mesh lined with leather  and a cone-shaped heel. She paired it with a bright yellow sweater and mom jeans. 

It’s not the first time the 20-year-old has been seen rocking an Andrea Wazen design. 

Last month, the Tik Tok star shared an Instagram Story with her 33.2 million followers in which she was spotted wearing clear pointy-toed shoes with white-strap detailing, called the Dassy PVC pumps. 

She styled the shoes with a white shirt dress from French luxury label Louis Vuitton that featured large pockets on the sides and was tied at the waist with a matching belt.

Indeed, Rae seems to be a fan of the Wazen family’s businesses. 

In recent months, she’s also been seen wearing  sunglasses by Karen Wazen Eyewear, including a pair of “Vicky” in navy blue shades from Karen’s line, which launched in December 2018.

Meanwhile, Rae isn’t the only star who has fallen head over heels for Andrea Wazen. 

US actress Emma Roberts recently donned a blush, floral Ganni dress paired with shoes by Lebanese footwear designer.

She opted for the Denver Lavender pumps, a pair of mesh sandals with an adjustable buckle strap.

“The Kissing Booth” star Joey King is also a fan. 

The 21-year-old was spotted wearing the 90s-inspired Gloria mules for a recent press event in Los Angeles. She paired the mules with a top and matching leggings from New York-based label Lirika Matoshi and a By Far bag.