‘Ramadan Lights’: Saudi Arabia launches new phase of its global tourism campaign

‘Ramadan Lights’: Saudi Arabia launches new phase of its global tourism campaign
Muslim worshippers arrive for prayers at the Al-Masjid an-Nabawi (Prophet's Mosque) in Saudi Arabia's holy city of Medina, on April 4, 2024, during the holy Muslim fasting month of Ramadan. (AFP/ file)
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Updated 17 March 2025
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‘Ramadan Lights’: Saudi Arabia launches new phase of its global tourism campaign

‘Ramadan Lights’: Saudi Arabia launches new phase of its global tourism campaign
  • While Ramadan days are peaceful and relaxing, the nights come alive with bustling markets, festive stalls, and extended shopping hours in the Kingdom
  • People can explore districts like Jeddah, Al Balad, and Diriyah, visit awe-inspiring mosques, and discover traditional souks filled with unique finds

KARACHI: Saudi Arabia has announced the next phase of its global tourism campaign and named it “Ramadan Lights,” the Saudi Tourism Authority (STA) said on Monday, sharing a range of offerings in the Kingdom.
During Ramadan, Saudi transforms into a vibrant hub where tradition meets celebration. While the days are peaceful and relaxing, the nights come alive with bustling markets, festive stalls, and extended shopping hours, offering visitors a chance to immerse themselves in the country’s rich culture.
People can explore districts like Historic Jeddah, Al Balad, and Diriyah, visit awe-inspiring mosques, and discover traditional souks filled with unique finds. With a lively atmosphere and special Ramadan events, it’s the perfect time to experience the warm, welcoming spirit of Saudi.
“From the crystalline waters of the Saudi Red Sea, lively coastal city of Jeddah, to the heritage-soaked AlUla, and the vibrant capital of Riyadh, visitors venturing to Saudi can experience a land of firsts, and create memories for a lifetime,” the STA said in a statement shared by its Pakistani PR partner firm. 
“From wellness retreats, stargazing, beach horse riding, paddleboarding and kitesurfing there is somethings for every type of interest. History and heritage come to life in Diriyah, near Riyadh, walking through the ancient rock carved tombs near AlUla, or wending your way through the alleys of Historic Jeddah.”
Ramadan is traditionally a time for family and reflection, and the Kingdom truly comes alive as the sun sets.
In Jeddah, visitors are treated to a diverse selection of Ramadan delicacies to suit every taste, or vibrant Ramadan tents filled with surprises and exciting events. For those wanting to celebrate, the Al Falah Square Bazaar offers a distinctive cultural experience that revitalizes authentic Ramadan traditions whilst offering shoppers a different experience through a range of shops and products.
AlUla is the place where Ramadan’s serene ambiance blends harmoniously with the tranquil surroundings, creating the perfect setting for reflection and relaxation while enjoying nature’s beauty. A visit to Bukhoor Road for shopping and tasting coffee is a must or enjoying wonderful Ramadan events at Al-Manishiyah Square.
Riyadh City offers a unique Ramadan ambiance, where iftar and suhoor gatherings bring families together, and special Ramadan events create a distinct atmosphere. Visitors can wonder through the Souk Al Zal, an exceptional market for incense, traditional artifacts and textiles, combining Saudi heritage with a Ramadan atmosphere, or watch the Ghabga, a Ramadan event that offers a unique experience, mixing traditional and modern atmosphere and featuring a range of entertainment and cultural events to enhance the Ramadan experience.
Saudi Arabia is currently boosting its public service sectors such as health, education, infrastructure, recreation and tourism as part of the Vision 2030 framework, which aims to cut the Kingdom’s reliance on oil.
The Ramadan Lights season is part of the Kingdom’s global tourism campaign, “Saudi, Welcome to Arabia,” a vibrant consumer brand dedicated to sharing Saudi Arabia with the world and welcoming travelers to explore all the country has to offer.
It aims to drive forward the country’s tourism industry through awareness-raising campaigns and to provide a comprehensive array of information and resources for travelers to plan and enjoy unforgettable journeys.


Hajj health-tips kit launches in 8 languages

Hajj health-tips kit launches in 8 languages
Updated 16 min 48 sec ago
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Hajj health-tips kit launches in 8 languages

Hajj health-tips kit launches in 8 languages
  • Kit includes advice to avoid heat exhaustion this Hajj
  • Pilgrims must be vaccinated for stipulated diseases

RIYADH: The Kingdom’s Ministry of Health has launched an awareness kit in eight languages for the forthcoming Hajj season, the Saudi Press Agency reported on Friday.

The kit contains content in Arabic, English, French, Urdu, Persian, Indonesian, Malay and Turkish.

“The multilingual approach aims to reach the widest possible audience of pilgrims arriving from various countries around the world,” the SPA report stated.

Among its key components are guidelines for preventing heat exhaustion. Pilgrims are advised to use umbrellas to reduce direct sun exposure and stay hydrated.

The kit includes videos, social media posts, and printable materials.

Pilgrims are also advised to ensure they are vaccinated for meningococcal meningitis, COVID-19, poliomyelitis and yellow fever, depending on their countries of origin.

The ministry advised pilgrims with chronic diseases to carry documents stating their conditions, and adequate supplies of medications in their original packaging.

It further recommended that pilgrims update vaccinations for diseases including diphtheria, tetanus, whooping cough, polio, measles, chickenpox and mumps.

The kit can be downloaded at: https://www.moh.gov.sa/HealthAwareness/Pilgrims_Health/Pages/Hajj.aspx.


Shoura Council speaker receives speaker of the Arab Parliament

Shoura Council speaker receives speaker of the Arab Parliament
Updated 15 May 2025
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Shoura Council speaker receives speaker of the Arab Parliament

Shoura Council speaker receives speaker of the Arab Parliament

RIYADH: The speaker of the Saudi Shoura Council, Dr. Abdullah bin Mohammed Al-Asheikh, received his counterpart from the Arab Parliament, Mohammed Ahmed Al-Yamahi, during the 19th session of the Parliamentary Union of the Organization of Islamic Cooperation member states.

During the meeting in Jakarta, the two reviewed the importance of parliamentary diplomacy carried out through active participation in regional and international conferences and forums.

They also discussed strengthening the mechanisms of joint Arab parliamentary action to serve Arab issues, as well as other topics of common interest.


King Salman Arabic academy celebrates graduates

King Salman Arabic academy celebrates graduates
Updated 15 May 2025
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King Salman Arabic academy celebrates graduates

King Salman Arabic academy celebrates graduates

RIYADH: The King Salman Global Academy for the Arabic Language held a ceremony in Riyadh recently to celebrate the graduation of the second group of non-native speakers from the Abjad Center.

A total of 168 male and female students were honored after fulfilling all the program’s requirements, the Saudi Press Agency reported.

Abdullah bin Saleh Al-Washmi, secretary-general of the academy, said the Abjad Center offers a learning experience designed to equip non-native speakers with strong and effective communication skills.

Al-Washmi added that the program reflects the refinement of the academy’s educational model, reinforcing its role as a leading scientific authority on the Arabic language.

The initiative amplifies the academy’s educational and cultural impact in line with the objectives of the nation’s Human Capability Development Program, he said.


Royal Commission for AlUla, Smithsonian collaboration

Royal Commission for AlUla, Smithsonian collaboration
Updated 15 May 2025
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Royal Commission for AlUla, Smithsonian collaboration

Royal Commission for AlUla, Smithsonian collaboration
  • The agreement supports the commission’s vision to transform AlUla into a world-class heritage destination and economic hub

MADINAH: The Smithsonian’s National Museum of Asian Art, and the Royal Commission for AlUla have formalized a collaboration agreement to enhance cultural exchange and establish a framework to broaden global understanding of northern Arabia’s ancient civilizations and cultural legacy.

The agreement supports the commission’s vision to transform AlUla into a world-class heritage destination and economic hub. Rooted in mutual dedication to cultural preservation and celebration, the collaboration will unlock new research opportunities and deepen insights into ancient Kingdom artistry, with special focus on the Dadanite civilization.

Experts will conduct joint initiatives in art conservation, historic research, archaeological exploration, and scientific analysis. The institutions will collaborate on exhibitions and artifact exchanges, bringing cultural treasures to international audiences.

Professional development programs covering exhibition curation, research methodologies, narrative development, and museum operations will enhance expertise among staff at AlUla’s museums and the Smithsonian.


Saudi Arabia attends IAACA anti-corruption meeting

Saudi Arabia attends IAACA anti-corruption meeting
Updated 15 May 2025
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Saudi Arabia attends IAACA anti-corruption meeting

Saudi Arabia attends IAACA anti-corruption meeting

RIYADH: The Kingdom, represented by the Oversight and Anti-Corruption Authority, also known as Nazaha, took part in the first meeting of the Executive Committee of the International Association of Anti-Corruption Authorities, held on Thursday via video conferencing.

Nazaha President Mazin bin Ibrahim Al-Kahmous expressed his thanks to the association’s president and Commissioner of the Independent Commission Against Corruption in Hong Kong, Danny Woo, for organizing the meeting and for the association’s efforts to promote international cooperation in combating corruption.

He added that the Kingdom, represented by Nazaha, has paid significant attention to strengthening international partnerships in the fields of combating corruption and protecting integrity, and these efforts have resulted in a number of tangible achievements.

Al-Kahmous said that the Kingdom believes in the pivotal role played by the association in solidifying the principles of transparency and facilitating the exchange of expertise, knowledge and experiences.