NEW DELHI: Every morning in India members of the media pick up a can of cynicism and pour it liberally on their breakfast.

The general attitude of disbelief that anything novel can work is then dispensed as profound wisdom. Tell enough people it won’t work and it won’t.

Take the odds and evens number plate exercise designed to reduce the yucky pollution cloud that envelopes the capital.

It has been consigned to the garbage pit of failure even before it has been launched. There is so much lip curling conviction that it is doomed.

We are not capable of this sort of venture. We have too many VIPs. We cheat. We will find ways to navigate it. Bribe the cops. Buy two cars. Who will sit in judgement on the judges? There will be so many exceptions the pollution levels will not go down. Give it two days, tchah, and it will stop.

For sure, enough negativity and the gas will leak out of the tyre and in a few days the whole enterprise will be history.

But rather than rain on the parade what if in the next 48 hours and the first few days of the experiment to save ourselves from the media and advertising joined hands with corporate and went positive for the sake of the little kids (yours, mine and ours) who are compelled to inhale gunk all day.

I don’t see the great upper crust getting into the act. What percentages are there in betting it will be a farce. You get a thrill out of failure so more people will get bronchial problems and asthma and cancer and this increase in incidence will vindicate you.

If everyone gets into the act and it is a determined effort to prove that Delhi has the gravel in the gut and the mud in the eye it will work.

We just need to want to do it. Again and again we have seen our cities rise to the occasion and come out tops. Chennai recently showed remarkable fortitude and togetherness after the floods. Mumbai’s character was written in flaming glory not just in 1993 but even after the Mumbai terror attack. The city became one. Gujarat as a state fought the plague in 1994 and was defiant.

So the success or failure of this mission is up to the people. Dilliwallahs can do it. Take it as a challenge and a benediction to make the air we breathe safer. Never mind which other cities failed. Delhi must succeed.

Instead of being wickedly gleeful about how it will go wrong, what about planning, how it will all go right. Like don’t buy false number plates, car pool instead. Don’t try to beat the system, protect it.

Because if we don’t do that now and let this opportunity pass everyone who lives in Delhi exponentially increases the chances of affecting yourself and your children.

You really think it is worth mocking the effort because we are too blasé and lazy to give it a chance.

Like perish the thought if your kid is taken hacking to the hospital will you shrug your shoulders and say, whatever, at least I won my bet, I said it wouldn’t work.