High-street fashion retailer Splash has announced the first winner of their ‘BMW promotion’.

The ceremony was held at Dome, Jeddah, amid much cheering from a large number of people.

A representative of the Chamber of Commerce, along with Splash officials, announced the winner.

The celebrations kicked off on March 21 with the brand partnering with BMW to offer an eye-catching GCC, Jordan and Egypt wide promotion which comes loaded with 20, 520i Executive 2013 model BMWs over a 45-day period .

Alongside the BMW partnership, each lucky draw shoppers are also winning gifts such as Apple Laptops, 32” LED TVs, iPads, iPhone 5s and Samsung Note II, all in the denominations of 20.

Driven by rewards, shopping and entertainment, Splash is yet to announce two more lucky draws for the BMW promotion.

T. S. Vedapuri, COO — Western Region said: “We are delighted to announce the first lucky draw of BMW promotion and congratulate the winners on their achievement. “

“We have scheduled the second and third draw on April 24 (today) and May 8 respectively to win a BMW car along with the other exciting prizes. So make sure you head to your favorite high-street retailer and join in the celebrations.”

Headquartered in Dubai, Splash is Middle East’s largest fashion retailer and part of the Landmark Group, one of the biggest retail conglomerates in the Middle East, India and Africa.