The board of directors of the Sports Boulevard Foundation has appointed Jayne McGivern as the foundation’s chief executive officer.
McGivern is a leading construction executive with more than 35 years of experience in infrastructure and urban redevelopment megaproject management. She was also in charge of several other projects such as the redevelopment of the Millennium Dome in London, now The O2, and the new Wembley Stadium. McGivern was the president of development and construction at the global entertainment business Madison Square Garden Company, where she oversaw the construction and delivery of the MSG Spheres. She occupied a place on the board of directors of Skanska AB, The London Legacy Development Corporation, and Crossrail.
The Sports Boulevard is one of Riyadh’s four grand projects launched by King Salman on March 19, 2019.
The project is a key component of the Kingdom’s Vision 2030 with a stated goal of becoming one of the top 100 cities in the world, eventually achieving the highest ranking possible. In its quest toward achieving this distinction, the Sports Boulevard will encourage the citizens of Riyadh to follow a healthy lifestyle through exercise and participation in various sporting activities.
The project extends for 135 kilometers on Prince Mohammed bin Salman bin Abdulaziz Road connecting Hanifah Valley in the west with Al-Salai Valley in the east through a grid of green pathways for pedestrians, cyclists, and horse riders.
The project includes 4.4 million square meters of greenery and open spaces, more than 60 multidisciplinary sports facilities, and 20 artistic landmarks, in addition to several activity zones, and investment zones with an area exceeding 2.3 million square meters.
There are special routes for professional and amateur cyclists, horse riding paths, and a Sport Tower — a high rise building that has courts for different indoor sports.
The construction for the first phase of the project started last October in accordance with the project plan.



