Samsung Electronics Co. Ltd., a global leader in digital convergence technologies, has demonstrated “once again its technology dominance in home appliances” by launching its advanced, smart and one of the biggest front load washing machines in the Saudi market.

Samsung has set out to make loading and unloading of laundries less onerous with the launch of a smart washing machine that can be operated using a smart phone app — allowing a person to get out and go about while the clothes are being cleaned.

Already available in the Saudi market from March-end, the Samsung F800 front load washing machine is aimed at high-income consumers who value brand to enhance prestige and express personality.

Jae Cheon Park, GM, Samsung Electronics KSA, said: “Samsung is committed to providing unprecedented innovations with greater performance, flexibility, organization and connectivity between and among the family through its various products.”

He added that Samsung is dedicated to “meeting the needs of its consumers everywhere through providing advanced technological solutions derived from the visions and aspirations of the consumers themselves.”The F800 is born from insight and innovation. It is an advanced front load washing machine packed with new features. This new model is more economical as it spends just halftime of conventional washer dryers (compared to Samsung conventional combo, based on 5KG load) without water consumption. Likewise, washing comes easier as its auto dispense automatically measures the amount of detergent, thereby saving the cleansing agent.

Moreover, the big load laundry burden is a thing of the past for Samsung F800, since it has a 21 kg laundry super capacity that can be controlled using Wi-Fi connection with the mobile. The washing machine is also fitted with one of the industry’s largest 8" color LCD touchscreen displays info.