Emirates introduces its new generation in-flight entertainment (IFE) system reaffirming its commitment to continual product enhancement. The latest features include larger screens in First and Economy class and three times the media storage — offering passengers even greater choice of content on board.

The new products can be found on Emirates’ newly-delivered Boeing 777-300ER and Airbus A380 aircraft.

Passengers traveling on First Class will have a more immersive viewing experience to look forward to with IFE screens increased from 27” to 32” — the 19 percent increase makes it the largest screen on any aircraft.

“We continually upgrade our fleet, as well as our products and services on board to ensure an unparalleled travel experience. In addition to the technology, Emirates also puts emphasis on curating our award-winning inflight entertainment system and we always aim to surpass industry benchmarks. Our new generation ice system elevates the viewing experience, and offers passengers the most comprehensive movie and TV selection on any airline," said Patrick Brannelly, Emirates’ divisional vice president — customer experience.

Economy class passengers can also look forward to immersing themselves in Emirates’ selection of inflight programs, with the industry’s largest in-seat screens at 13.3 inches. These can also be found on Emirates’ latest two-class configured A380. The Business Class screens, at 23 inches wide, remain one of the industry’s largest for its class.

With three times the media storage on the new IFE system, ice Digital Widescreen now has 2,186 channels of on-demand entertainment and 1,230 music channels  which amounts to about 4,300 hours of entertainment. This includes over 50 full boxed TV sets and close to 600 movies. Reflecting Emirates’ global and diverse customer base, the enhanced system also features a multilingual interface in 14 languages.

This year, Emirates clinched its 11th consecutive SKYTRAX World Airline Awards for "World's Best Airline Inflight Entertainment".