Facebook fans of flynas, Saudi Arabia’s national carrier, have crossed the 3 million mark, propelling the airline to the number 6 position globally among the most active airlines on Facebook.

flynas was also awarded a certificate from Socialbakers for being a socially devoted airline in the 1st quarter of 2014 when the airline achieved a 75 percent response rate for its Facebook page.

Speaking at a cake-cutting celebration held at NAS Holding headquarters on Sunday (May 18), Raja Azmi, CEO flynas, said: “Achieving the 3 million fans milestone on Facebook is a special achievement for us given the short amount of time.”

Wael Al-Sarhan, director of marketing and communication at flynas, said: “Receiving this recognition during the first quarter this year is due to the airline’s engagement and responsiveness with its followers across the various media channels. All of this stems from our ambitious journey, which follows a highly customer-centric strategy that makes flynas one of the most widely engaged brands among the world’s top airlines using social media.”

The certificate issued by Socialbakers, the new standard of customer care in social media, comes at a time when the number of flynas social media fans has topped the three million mark, an achievement, which ranks flynas as sixth in the list of top airlines active in social media.

Amzi added: “My thanks go to all flynas fans who engage with us through our social media channels, which we have specially developed to get closer to our followers, listen to their suggestions and enhance our services to meet their needs.”

Other accolades recognizing the success of flynas social media strategy include the Facebook Award and the coveted CAPA Aviation Award for Excellence in the category IT Innovation of the Year 2013.