Etihad Etisalat (Mobily) announced it has launched the Shared Account feature with technology delivered by Ericsson.

The new feature will allow Wajid and RAQI active subscribers to independently share their freebies from their mobile with any prepaid and postpaid customers; they will be able to share their freebies, including free minutes, free SMS, and free DATA.

“Differentiated customers’ experience has always been at the core of our strategy at Mobily,” said Ali Al-Dakheel acting VP consumer acquisitions. “Ericsson’s innovative technology will allow us to continue to provide our customers with the right services that fit our customers’ individual needs and ultimately exceed their expectations at all times.” Ericsson Charging System is a scalable, flexible billing support system solution that delivers decoupling, configurability, a future-proof product road map, convergent real-time charging support, a strong user-experience focus and reduced total cost of ownership. In doing so, it creates an invaluable competitive advantage for operators looking to thrive in a rapidly evolving marketplace.

“Today, Ericsson’s charging and billing solutions serve more than 2 billion users worldwide, which puts us as the market leader in this domain,” said Ali Eid, president of Ericsson, Saudi Arabia. “Our Charging System is fully convergent supporting all services, all access methods and all payment alternatives as we understand that customers’ requirements and demands are always changing, and we are honored to be able to support Mobily in meeting their subscribers’ specific set of demands,” he added.

Ericsson shares a long history of partnerships with Mobily, which have proven to be very successful in bringing innovation and flexibility to the operators’ customers in the past. The two companies also share a passion to be leaders in providing services to meet the customers’ needs as well as to fulfill their expectations.