Panasonic has enhanced its communications solutions category with the latest addition to its lineup — the KX-NS500, a next generation unified communication server.

This powerful single PBX can be used as a standalone or as a networked system using multiple PBXs. The KX-NS500 is claimed to be perfect for meeting the market requirements for a full customer delivery system, while serving as an ideal business solutions tool.

Featuring a built-in advanced application and collaboration server, the KX-NS500 presents an integrated unified messaging, fax, interactive voice response, CRM, contact center, mobility and call recording applications providing powerful customer service delivery and business solutions.

While optimizing business communications with an extensive choice of fixed and wireless terminals, headsets and soft-phones, the range of new UT-SIP telephony terminals, enhance personal communications through excellent HD quality audio — facilitating single and multi-site organizational requirements.

“The Panasonic KX-NS500 is the perfect solution for the market where small to medium enterprises (SMEs) are enjoying prosperity. According to industry reports, the SMEs account for 95 percent of the total businesses in Dubai and employ more than 40 percent of the work force in the emirate. In such a scenario, our latest product offering is a versatile system that can grow with your company simply by activating the various options and applications according to your specific needs and it is cost-effective as well. The solution however can be very well tailored to meet the needs of large organizations alike,” said Takayuki Uchinuno, GM, system communication division, Panasonic Marketing Middle East & Africa at a press conference in Dubai.

A single KX-NS500 unit supports 18 users and is easily expandable with software customization enabling up to 258 users to serve large and dynamic organizations.