The Saudi British Bank (SABB) was the platinum sponsor of the Global Trade Review MENA conference, which is widely recognized as the most comprehensive and long-established trade finance gathering in the Middle East. The event — held virtually between Feb. 15-17, was attended by a group of decision-makers, senior experts, professionals, and leaders in the trade finance sector from various governmental and private institutions in the region.
The event welcomed more than 800 key figures, from regional and global markets and provided access to hundreds of companies engaged in international trade, all of whom are keen to discuss their financing priorities and the future of trade in the Middle East. Agenda themes included infrastructure demands and requirements, and the role of new technologies and innovations in creating a thriving environment for conducting trade business.
Majed Najm, deputy managing director, corporate and institutional banking at SABB, said: “Our participation in this significant conference is a testament to the Kingdom’s pivotal role in the region. Saudi Arabia is making positive changes to the future of trade as it undergoes major strategic transformation led by Vision 2030. The conference also spotlighted how SABB is pioneering new technologies to more efficiently support the trade finance requirements of companies, from multinational corporations to SMEs.”
