Samsung Electronics President & CEO BK Yoon outlined the company’s innovation strategy and its vision for the future at the Government Summit in Dubai.

The summit convenes thousands of the world’s foremost leaders in the public sector to share and discuss best practices from around the world.

As a guest speaker at the summit, Yoon was invited to inspire the innovation of each participating government.

“We don’t see things as challenges,” Yoon said.

“We see them as opportunities, and we never stop innovating. Our innovation is rooted in a very purposeful approach based on product, process and people. To create the best products, we need the best process, and to create the best process, we need the best people.”

Yoon showed how the three pillars — product, process and people — have shaped the history of Samsung Electronics’ innovation.

With its innovative smartphones, Samsung has delivered an unprecedented mobile experience to consumers around the world.

Samsung also challenged conventional thinking with LED TVs that completely changed old assumptions of how TVs should be built. And with the premium refrigerator, Samsung successfully reworked the basic blueprint for building a refrigerator, offering consumers ultimate freshness for healthier living in the comfort of their own kitchen.

Clear standards and unified processes are critical to operating a global company like Samsung.

For instance, through a standardized operating system, Samsung efficiently manages the flow of parts and products and stays close to its partners across the entire value chain.

With a ‘people first’ mindset, Samsung supports and nurtures its employees, helping them to reach their full potential. For example, Samsung’s Regional Specialist Program provides employees with opportunities to experience and understand local markets, while initiatives like the Global Strategy Group functions as an internal think-tank, attracting the most talented MBA graduates from around the world to the company’s headquarters.