Start-up of the Week: MagiCup aims to become a global online store

Updated 19 September 2018

Start-up of the Week: MagiCup aims to become a global online store

People usually start their days with a cup of coffee or tea — and they would certainly enjoy their hot beverage more from a creatively designed cup.
MagiCup is a mug-designing Instagram store. It offers cups with various designs, colors and sizes, magic cups that change color with heat, and travel mugs.
It was established in May 2018. Customers can customize their own cups with their desired designs.
The co-owner of the store, Futoon Saif, explained the inspiration behind creating the store from her background in interior design.
“When I was a student in the interior design field, I realized how good designs have an affect on our lives; they affect everything around us, even the small products we use daily like mugs.
“Me and my partner Majed started MagiCup because we know how lovely it is for people to start their morning with their favorite cup that is designed.”
She said that mugs will always sell no matter what. “We choose to design cups because these are the things that are never going to be replaced by technology, and people for sure won’t stop using cups, so we want to keep on making wonderful designs for people to start their days with.”
Designing mugs is quite a process.
“In the beginning, we start by deciding which kind of mug we are going to use, the normal sized or small sized one, or the travel mug. After that, we start making the design that is going to be printed on the mug, and when we finish the design we create a mock-up for it to make sure it’s going to look good. The last step is that we print the design on a custom paper and print it on the mug itself.”
MagiCup wants to expand its reach and become a global online store.
“We will not open a physical store, but our store is going to be an online store that will serve you much better than a physical one. It is also an advantage that we make our store come to you rather than you come to it.”
She explained the connection the designs on the cups have with their owners. “I learned that designing is storytelling and I just want to make our clients day happy by designing their stories on their lovely cups.”
Saif said that MagiCup strives to achieve customer satisfaction.
“We take our customer’s idea and add our own twist to it. Even if it was a ready-made picture or design, we adjust it, consult and follow up with the customer,” she said.


Why now is the perfect time to try a skin resurfacing treatment

Updated 06 June 2020

Why now is the perfect time to try a skin resurfacing treatment

DUBAI: For many women, the global pandemic provides the chance to introduce some of the stronger ingredients and treatments to one’s skincare routine. Think retinoids, concentrated acids, chemical peels, fractional lasers and the array of skin resurfacing treatments on the market.

The reason for this is, with many practicing social-distancing to slow the spread of the coronavirus, no one — except for your family — is around to see your dermis peel off in raw patches while you avoid the sun’s harsh UV rays as you stay indoors and allow your treated skin to recover. 

Those who wish to effectively press the reset button on their dermis during self-isolation can consider a laser treatment. Laser-resurfacing procedures have gained popularity over the past couple of years for their ability to non-surgically smooth fine lines and wrinkles, as well as eradicate imperfections such as post-acne scars and sun damage by emitting light to target water molecules within the collagen layer of the skin. 

“Lasers work to vaporize skin cells thereby removing layers of damaged skin,” said Rebecca Treston, a certified skin expert, who recently launched her “Skinfluencer” protocol menu at the Nakheel Mall branch of Dubai London Clinic, which includes non-invasive skin resurfacing treatments in the form of lasers and chemical peels. 

“In the past two decades, the technology has developed at an exponential rate so this latest generation offers a safe and precise ablation to treat damaged skin,” she said.

Indeed, while undeniably fierce and heavy on downtime, the latest generation of ablative lasers are safe and with minimal risks. Relatively painless — numbing cream is rarely required — some laser treatments, including the one at the Dubai London Clinic, use a cooling technology to prevent feelings of discomfort during the 25-minute procedure.

“I prefer lasers to a chemical peel as they can be more accurately controlled,” Treston said. “Lasers are most commonly used in a fractional beam, which allows the healthy skin surrounding the treatment site to speed up the healing process, leading to less skin trauma and a much quicker recovery.”

Post-treatment, skin is noticeably smoother, tighter and radiant without any swelling or bruising, although some may experience slight redness afterwards and skin may start to flake and peel off in the days after the procedure.

If done regularly — dermatologists recommend at least three sessions a year — treatments can reduce visible signs of ageing and turn back the clock on the dermis.

Skincare experts also suggest avoiding makeup for at least a week after treatment and wearing sunscreen religiously, especially now that lockdowns have begun to ease across the region. Treated skin is more sensitive to the sun, so it is important to apply a broad-spectrum SPF of 30 or higher before leaving the house. 

Skincare experts even suggest wearing sunscreen inside the house, especially if you are near windows and sunlight — and which may prevent future wrinkles from forming in the first place.